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  1. ASU logos and brand marks. A logo is the simplest visual expression of the brand it represents. To ensure the brand is always presented at its most ideal, guidelines have been developed for each of the logos associated with the ASU brand. Official logos representing the university and associated units and partners, along with the guidelines for ...

  2. Either the ASU logo or an official ASU unit logo is the only graphic identity mark for all university campuses, units and endeavors. The logo must be included on all materials. Use of the ASU logo indicates agreement to abide by the university standards within the brand guide.

  3. The elements of the brand strengthen the universitys ability to communicate its mission and message, and create a visual relationship between our audience and everything ASU. Each of these elements has been carefully considered based on how they express the brand individually and collectively.

  4. Jun 8, 2024 · Arizona State University’s (ASU) primary font is Neue Haas Grotesk. This font is used in all marketing and communication materials, including print, digital, and video formats, through Adobe software.

  5. At Arizona State University, you'll join a community that will help you explore your interests and learn new skills. Through quality academics, enrichment opportunities and support from friends and faculty, you'll graduate prepared to accomplish your goals throughout your life.

  6. Launched: December 7, 1994 (unveiling) March 20, 1995 (launch) Phoenix design firm Esser Design, owned by two ASU alumni, began work on this project in September 1994. This logo was chosen by the school out of five candidates (see above), and cost the school $57,000, paid for by the ASU Foundation.

  7. This logo image consists only of simple geometric shapes or text. It does not meet the threshold of originality needed for copyright protection, and is therefore in the public domain. Although it is free of copyright restrictions, this image may still be subject to other restrictions.

  8. Dec 15, 2018 · Logos of universities and colleges in Arizona.

  9. The full co-branded Thunderbird-ASU logo is the School’s main form of identification and should be used prominently on all Thunderbird material, including printed and online assets such as letterhead, envelopes, business cards, promotional content, websites, apparel, etc. Stacked:

  10. Arizona State Universitys registered trademarks, service marks, word marks, and logos, including “Arizona State University,” “ASU,” seal, and athletic mascot Sparky, may not be used or reproduced without permission.

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