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  1. Aug 21, 2019 · Microsoft bought Seattle-based advertising technology firm aQuantive for $6.3 billion in 2007 in what would later be seen as an epic blunder. Microsoft was looking for an edge against Google in...

  2. Aug 13, 2007 · Seattle Times business reporter. Microsoft today completed its its $6 billion acquisition of Seattle-based digital advertising leader aQuantive. The deal was announced May 18 and aQuantive...

  3. en.wikipedia.org › wiki › AQuantiveaQuantive - Wikipedia

    aQuantive. Website. www .aquantive .com (offline) aQuantive, Inc. was the parent company of a group of three digital marketing service and technology companies: Avenue A/Razorfish, Atlas Solutions, and DRIVE Performance Solutions. Based in Seattle, Washington, the company was founded in 1997.

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  5. Aug 13, 2007 · Microsoft has completed the largest purchase in its history, sealing its $6 billion takeover of Internet advertising firm Aquantive. The software maker closed the deal on Friday, according to a...

  6. May 18, 2007 · MSFT. +0.69% GOOG. +0.60% NEW YORK (MarketWatch) -- Microsoft Corp. on Friday agreed to pay $6 billion in cash for Internet marketing firm aQuantive, extending the software giant's reach into...

  7. May 19, 2007 · AQuantive had been the biggest holdout — the largest independent online-advertising agency in the country. Still, the acquisition news left some wondering why, exactly, Microsoft would pay so ...

  8. May 18, 2007 · Aquantive, which was founded in 1997, has about 2,600 employees and is based in Seattle. One analyst said Microsoft may have had to act fast, before all players in the market were snapped up. But...

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