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Philip Kotler (born May 27, 1931) is an American marketing author, consultant, and professor emeritus; the S. C. Johnson & Son Distinguished Professor of International Marketing at the Kellogg School of Management at Northwestern University (1962–2018).
Philip Kotler is the S. C. Johnson Distinguished Professor of International Marketing at the J. L. Kellogg School of Management. He has been honored as one of the world’s leading marketing thinkers.
Learn about Philip Kotler, the father of modern marketing, and his achievements, publications, and views. Explore his latest books on retailing, marketing, humanism, and more.
Philip Kotler is a renowned marketing professor and author, who has received many awards and honors for his contributions to the field. He teaches and consults on marketing strategy, planning, organization and international marketing at Kellogg and other institutions.
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Learn about Philip Kotler, the father of modern marketing and the world’s foremost expert on strategic marketing. He is a distinguished professor at Northwestern University, a prolific author, a consultant, and a recipient of many awards and honors.
Mar 12, 2024 · Learn from the "Father of Modern Marketing" how marketing has evolved and changed over the past 56 years. Explore his insights on the 7-components marketing mix, customer behavior, digital marketing, and more.
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Mar 19, 2024 · Philip Kotler, the “father of modern marketing,” and Giuseppe Stigliano discuss their book, “Redefining Retail: 10 Guiding Principles for a Post-Digital World.”