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- TikTok for Business is a centralized platform for advertisers on TikTok. Instead of devising their own TikTok marketing strategy, the platform guides marketers through the whole process of creating ads, setting budgets, reaching the right audience, and analyzing campaign data.
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May 29, 2023 · A business account on TikTok is free. TikTok’s business accounts give you access to insights about your video performance and followers and allow you to access Business Suite tools like advertising, auto-messaging, and more.
TikTok for Business is a centralized platform for advertisers on TikTok. Instead of devising their own TikTok marketing strategy, the platform guides marketers through the whole process of creating ads, setting budgets, reaching the right audience, and analyzing campaign data.
Apr 27, 2022 · Here's how to use TikTok for business and leverage free marketing tools and resources designed specifically to help businesses succeed on TikTok.
- Hailley Griffis
- Create unique and relevant content. The first thing you notice when you open the app and scroll through the feed is the seemingly endless amount of video content on the platform.
- Add music and effects to your videos. TikTok is all about taking your social videos to the next level and getting noticed with the help of catchy, trending music and creative effects.
- Leverage TikTok’s content publishing features. TikTok makes it just as easy to share, optimize and organize your videos as it is to record and edit them.
- Decide when and how often to post on TikTok. One of the most important strategies for any social media platform — not just TikTok — is to pay close attention to the usage behavior of your audience.
- Create Quality (Non-Salesy) Content. Remember, TikTokers don’t visit the platform to shop around—they want to be entertained. Jump in with a commercial approach, and you’ll be shunned from the get-go.
- Make Money with TikTok Shop. When TikTok first burst on the scene, it inspired shopping organically. This means a creator or brand might mention an item, and viewers would manually type in that site’s address on their desktop or phone to browse products.
- Drive Traffic with TikTok Ads. TikTok is an ad-friendly platform that you can use to drive traffic to your website, ecommerce store, or landing page. TikTok offers a few different advertising types to help reach your audience with the most call-to-action-friendly format
- Work with TikTok Creators to Grow Your Brand. Creators on TikTok have massive audiences and the know-how to make content go viral. Partner with these professionals to leverage their followers and creative abilities to build awareness for your brand and grow your following.
Well, that is the power of TikTok. And in this course, we're going to teach you everything that you need to know in order to create a TikTok strategy that works for your business. You'll learn all about how the powerful TikTok algorithm actually works and get tips for creating your own viral videos.
TikTok is the leading short-form video platform where realness is celebrated and trends are born. A place where brands of all sizes and industries can be seen, grow their following, foste global connections and achieve big results.
