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The company is the second largest search engine used in Japan as of July 2021, with a market share of 19% behind Google's 77%. [2] The Yahoo! Japan search engine was a directory-type search engine, similar to Yahoo! in the United States.
Yahoo! Japan is the #2 most popular search engine in Japan with a 16.64% market share. Although Yahoo! Japan shares the same algorithm technology as Google, critical SERP features—like sitelinks —indicate that Google provides more informative, in-depth results.
“Google” is the most popular Search Engine in Japan, with a 75% market share. Yahoo is second with 14%. When Japanese people want to find information online, they usually use web search engines like Google, Yahoo or Bing on their web browsers.
Choosing the Right Japanese Search Engine for Your Needs. When it comes to optimizing your online presence in Japan, understanding the landscape of Japanese search engines is crucial. Google Japan and Yahoo! JAPAN dominate the market, accounting for over 90% of search engine usage.
Jun 3, 2020 · The Yahoo Japan search engine actually uses the same algorithm as Google, and is way behind its competitor. But Yahoo Japan is more than just its search engine.
Dec 19, 2023 · Google managed to become Japan’s principal search engine, a spot previously held by Yahoo, by focusing on the mobile market first. The company entered a partnership with KDDI in 2006,...