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  2. Dec 16, 2020 · 1. Use video for bonus content to delight your subscribers. Consider using emails to give subscribers bonus content. Email subscribers are likely to enjoy a variety of your content, so going the extra mile with a surprise bonus could delight your audience.

  3. Mar 18, 2024 · 1. Give subscribers an inside look at your company. Customers want to understand the brands they engage with and potentially buy from. This type of video is the ideal format for immersive storytelling that lets subscribers get to know your brand on a deeper level.

    • Elise Dopson
    • Find What Subscribers Need. Did you know? A survey found 42% of companies don’t gather feedback from their customers. That’s a worrying trend. Without listening to how they feel about their products and services, how will companies determine what customers want and create content that addresses their needs?
    • Create A Personalized Video. You’ve got an idea brewing in your head, and you’re ready to create your video. See? That’s the beauty of talking to customers!
    • Gather No-Holds-Barred Feedback. How do you know if you’re heading toward the right direction with your video? Easy: you ask for feedback from your target audience.
    • Identify The “Hook” On Your Video. While it’s possible to embed your video in your email service provider (ESP), I’d advise against it; some of your email subscribers might use a webmail platform that doesn’t support the video format HTML5.
  4. May 2, 2022 · Here are 7 easy ways to incorporate video email marketing into your business strategy today. Key takeaways. Use video as bonus content to entertain your audience; Send out your video in newsletters; Add an image that redirects to a video; Thank users for their purchase; Embed your video in your team’s email signature; Use a GIF; Send holiday ...

  5. Feb 8, 2023 · Funnel optimization. Video Email Marketing: You Can Do That?! Yes, Here’s How (And Why) To Use Videos in Email. . Ayal Menaged. What is video email marketing? And can you even send videos in an email? Why video? Ten benefits of using video in email marketing.

  6. May 10, 2024 · Learn how to use video email marketing to increase open and click-through rates and boost conversions in this short small business guide. Online video consumption is soaring. Almost 5 billion ...

  7. Jul 12, 2019 · Check out how you can use videos in your Email Marketing campaigns to increase the email open rates and conversions. Learn how to embed video in emails.

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