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  1. Jan 23, 2024 · 3. Lead Nurturing Email Marketing Campaigns. When you identify leads with the highest purchase intent, lead nurturing campaigns help you provide conversion-focused content that "nurtures" them toward a sale (or at least toward becoming sales-ready). In these emails, you can be more up-front about wanting recipients to buy.

  2. May 3, 2024 · Some nutritional benefits are multivitamins, prebiotics, antioxidants and superfoods. The welcome email offers a clear picture of what first-time buyers will find inside the box. These include a ...

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    • Wix. Type of email marketing: Roundups. Why it works: Roundups are newsletters that contain a list of resources, tips or other content that's useful to your subscribers.
    • Yam. Type of email marketing: Welcome. Why it works: Welcome emails are automatically deployed when someone signs up for your service, subscribes to your email marketing, creates an account on your website or makes a first-time purchase.
    • Beaten Path Co. Type of email marketing: Discount. Why it works: Promotions are hard for customers to resist, which is why it’s common for businesses to offer a discount in exchange for their email address.
    • Bonsie. Type of email marketing: Thank you. Why it works: Saying thanks is not only polite; it can also be an effective marketing tool. Thank-you emails can help you connect or reconnect with customers.
    • HubSpot Email Marketing Software
    • Sender Email Marketing Software
    • Moosend Email Marketing Software
    • Engagebay Email Marketing Software
    • Omnisend Email Marketing Software
    • Mailmodo Email Marketing Software
    • Pabbly Email Marketing Software
    • SendinBlue Email Marketing Software
    • Sendx Email Marketing Software
    • Constant Contact Email Marketing Software

    Best for email marketing that’s powered by CRM data. HubSpot's free email marketing softwareis secure and easy to use, has an extremely high deliverability rate, and includes all the bells and whistles you'd expect to see within an ESP.

    Best for affordable email marketing platforms with high inbox deliverability. Senderis an all-in-one marketing automation platform that goes beyond just offering a basic email marketing service.

    Best for creating automations and sending personalized emails. Moosendis an email marketing and marketing automation platform that offers a variety of features at an affordable price.

    Best for account-based email marketing and social media marketing. EngageBayis an all-in-one marketing, sales, and customer support software designed specifically for small businesses.

    Best for creating custom workflows. Omnisendis an easy-to-use platform that offers automation workflows for any stage of the customer journey.

    Best for creating and sending AMP emails. Mailmodois a complete email marketing software that helps marketers create app-like experiences in email without coding.

    Best for delivering bulk emails. Pabbly Email Marketingis an email marketing software that enables you to send bulk emails either by connecting via SMTP or external SMTP.

    Best for sending automated nurturing and text message campaigns. SendinBlueis an email marketing platform that helps customers send a total of over 30 million automated emails and text messages every day.

    Best for offering visual email marketing performance data. SendXis an intuitive, affordable, and feature-rich email marketing software for marketers and business owners.

    Best for creating email drip campaigns and easy-to-use templates. Constant Contactis a popular email marketing service that works well for many industries.

    • Alex Girard
    • Speak Your Buyer’s Language (Wool and the Gang) We like people who are similar to us. More than that, when we know, and like someone, we tend to say “yes” to their requests.
    • Stand Out with Your Design (Function of Beauty) While Wool and the Gang mimics you chatting with your friends, Function of Beauty lets you talk to your hair.
    • Keep Your Readers Engaged (Boxycharm) It’s no secret that eye-catching subject lines get your emails opened. But what makes people read your emails all the way to the end?
    • Make Your Sales Memorable (Brooklinen) It’s a question all marketers consider: How can you sell with email when most customer inboxes are full of promotional emails?
  4. Nov 3, 2023 · Only include information that helps the reader take the action you want them to take. Remove anything that veers from the action you want the reader to take. Doing so helps you get to the best length for your email newsletter. If it’s not helping your reader take the desired action, it’s a distraction. Remove it.

  5. May 2, 2024 · Lead nurturing email marketing campaigns. Another popular type of effective marketing campaign is lead nurturing emails. The workflow is pretty simple — people opt-in to email lists and instantly become a vital asset for online businesses that own those lists. Welcome emails here are just a warm-up.

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