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  1. Making good ethical decisions requires a trained sensitivity to ethical issues and a practiced method for exploring the ethical aspects of a decision and weighing the considerations that should impact our choice of a course of action. Having a method for ethical decision-making is essential.

  2. The Markkula Center for Applied Ethics. www.scu.edu/ethics. Providing practical tools for ethical living. This framework for making an ethical decision is the product of extensive dialogue at the Markkula Center for Applied Ethics since its founding in 1986.

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  3. This framework for thinking ethically is the product of dialogue and debate at the Markkula Center for Applied Ethics at Santa Clara University. Primary contributors include Manuel Velasquez, Dennis Moberg, Michael J. Meyer, Thomas Shanks, Margaret R. McLean, David DeCosse, Claire André, and Kirk O. Hanson. It was last revised in May 2009.

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    • The Utilitarian Approach. Utilitarianism was conceived in the 19th century by Jeremy Bentham and John Stuart Mill to help legislators determine which laws were morally best.
    • The Rights Approach. The second important approach to ethics has its roots in the philosophy of the 18th-century thinker Immanuel Kant and others like him, who focused on the individual's right to choose for herself or himself.
    • The Fairness or Justice Approach. The fairness or justice approach to ethics has its roots in the teachings of the ancient Greek philosopher Aristotle, who said that "equals should be treated equally and unequals unequally."
    • The Common-Good Approach. This approach to ethics assumes a society comprising individuals whose own good is inextricably linked to the good of the community.
  4. Markkula Center for Applied Ethics. The Markkula Center for Applied Ethics is a department at Jesuit Santa Clara University. It was created by Manuel Velasquez, a faculty member in the School of Business, and funded by early Apple Inc. investor Mike Markkula and his wife, Linda Markkula. The Center offers programs in ten major fields of ethics.

  5. T. HE MARKKULA CENTER FOR Applied Ethics at Santa Clara University (hereafter abbreviated as the Ethics Center or the Markkula Center) is a multi-program, university-based, ap-plied ethics center—the largest and most comprehensive one of its kind in the world.

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