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Our star brands are globally-recognized household names. Star Brand. Toys“R”Us. The Champions of Play. Toys“R”Us is a star brand in the Tru Kids family. For over 70 years, Toys“R”Us has celebrated the joys of childhood with kids of all ages. Star Brand. Babies“R”Us. Trusted Resource for Families.
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Contact Us. ©2024 Tru Kids Brands, All Rights Reserved....
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Tru Kids Brands™ ("Tru Kids"), the proud parent of the...
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Toys”R”Us is the leading kids store for all toys, video games, dolls, action figures, learning games, building blocks and more. C'mon, Let's Play!
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Toys "R" Us is an American toy, clothing, and baby product retailer owned by Tru Kids (doing business as Tru Kids Brands) and various others. The company was founded in 1948; its first store was built in April 1948, with its headquarters located in Parsippany-Troy Hills, New Jersey , in the New York metropolitan area .
Website. trukidsbrands .com. Tru Kids, Inc. ( / tru /; doing business as Tru Kids Brands) is an American retail and licensing company that operates the Toys "R" Us locations in the United States. Although they only operate locations in the United States, they own the Toys R Us brand internationally (except in Canada ).
Mar 15, 2021 · New York, NY – March 15, 2021 – WHP Global (“WHP”), a leading brand acquisition and management firm based in New York, today announced that it has acquired a controlling interest in Tru Kids Inc., parent company to the iconic Toys“R”Us® (“TRU”), Babies“R”Us®, Geoffrey® the Giraffe brands, and more than 20 established ...
Mar 15, 2021 · Tru Kids, which is backed by Solus Alternative Asset Management and funds managed by private equity group Ares Management, bought the brands and intellectual property from Toys R Us after...
Mar 23, 2021 · In 2019, Toys "R" Us emerged from bankruptcy as Tru Kids, which now owns the Toys "R" Us, Babies "R" Us, and Geoffrey the Giraffe brands. Meanwhile, brand management company WHP...