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  1. May 8, 2024 · Thank you welcome emails lead with gratitude to your subscribers and customers. Whether they're signing up for your newsletter, RSVPing for an event, or making a purchase, this welcome email leads with the positive. Hi [First name], Thank you for choosing [Brand name].

    • Erik Devaney
    • British Tennis. This email from British Tennis stands out for its cleverness. If you’ve ever watched a tennis match on tv before, you’ll recognize that the image at the top of this welcome email is meant to replicate the replay process when a shot is being reviewed in tennis.
    • Loom. If you’re not familiar with Loom, it’s a software tool that lets you easily record quick videos of your computer screen and/or yourself. It’s particularly useful in a remote/hybrid work setting, when you need to communicate with coworkers via video, but might not have time to jump in a meeting together.
    • Mollusk Surf Shop. Mollusk is a surf-inspired clothing brand based out of San Francisco, CA. Sustainability and comfort-minded, their brand is centered around creating high-quality, laid-back clothing that’s in it for the long haul.
    • Bombas. Sticking with the retail space, let’s take a look at this beautiful welcome email from Bombas, a clothing company designed around building simple, comfortable essential clothing products.
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  3. Moo. Pipedrive. Starbucks. TripIt. Turo. UGmonk. Unsplash. How to write a welcome email. The success of your customer onboarding flow relies heavily on the first few touches, and it starts with your welcome email.

    • Chris Hexton
    • Pipcorn — Short, friendly email with a discount. Type: Promotional. Subject line: Welcome to Pipcorn. Snack brand Pipcorn uses its welcome email to do a few things.
    • Baking Steel — Product description and recipes. Type: Promotional. Subject line: 🍕 🎉 Welcome to the Baking Steel Family! Baking Steel’s welcome email introduces new subscribers to the brand.
    • Omnisend — Actionable email guiding readers through the next setup steps. Type: Get started. Subject line: Welcome to Omnisend! 🎉 Getting started is easy.
    • reMarkable — Brief story of the brand. Type: Thank you. Subject line: Thank you for signing up. This next welcome email example, from reMarkable, is primarily thanking subscribers for signing up, but it goes beyond that too.
  4. Apr 25, 2024 · Also, introducing the customer support service team is a great way to make your customers feel welcomed and appreciated with any query. 19. Starbucks - Hello email. Starbuck - the biggest coffee company globally, also has strategically planned its welcome emails. Their emails are simplistic and minimalistic in design.

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  5. Feb 23, 2023 · 11 best welcome email examples. Let’s take a look at some welcome emails and onboarding welcome emails that hit all the right notes in encouraging subscribers and earning their trust. 1. Headspace. Headspace, the meditation app, excels at all 3 of the “musts” for a great welcome email shared above.

  6. Mar 18, 2024 · InboxArmy. Subscribers who receive a Welcome email show 33% more engagement with the brand — Invesp. 74% of people are expecting to receive a welcome email immediately after they subscribe to your list. Based on our experience, you could expect anywhere between a 40% and 60% open rate for your welcome email.

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