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- Twitter is a hub of niche communities, real-time conversations and microblogging. For brands, the platform offers tons of opportunities to connect with audiences, build relationships and keep tabs on customer sentiment.
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May 10, 2023 · May 10, 2023. 12 minutes. Twitter (rebranded as “X) is one of the most versatile social media networks in the world. With 238 million monetizable users logging into the app daily, Twitter marketing helps brands connect with potential customers, influence purchase decisions and stay ahead of industry trends.
- Scott Ayres
- Starbucks. I'll admit I'm not a coffee drinker -- but Starbucks crushes it on Twitter! Not only because they have nearly 11 million followers but because they "get" social media.
- PlayStation. The video game giant has nearly 9 million followers on Twitter and continues to crush it! What I really dig about this account -- and why I think it does so well -- is they post a wide variety of posts (links, videos and texts).
- Samsung Mobile US. As a Samsung only user -- it makes me happy to see Samsung towards the top of this list! What makes their account so great is they do a few things really well
- Whole Foods. Nothing is better than grinding fresh peanuts in Whole Foods and eating it with organic celery! If you haven't done this you should.
Oct 4, 2021 · In Q3 of 2020, Twitter boasted 187 million monetizable daily active users, a 29% increase over the previous year. In this post, you’ll learn how to make Twitter work for your business. We’ll cover the basics to get you set up and more advanced tips to optimize your investment in your Twitter presence.
- Isabelle Hahn
- Build a profile that stands out. First and foremost, you need to set yourself up for success by customizing your profile. The last thing you want is someone turning away from your Twitter account -- and potentially turning away from your business -- because you have a Twitter egg as your profile image.
- Add value with your content. Adding value to your Twitter content is very similar to adding value to other marketing content. You should always keep your buyer personas in mind, because the key to creating successful inbound content is to make your readers feel like you're speaking directly to them.
- Optimize your content. Now that you've added value to your content, you want to make sure people see it. You can optimize your content on Twitter using a few different strategies.
- Engage with your audience. It's critical you regularly engage with your audience on Twitter by tagging them in posts, responding to their comments, or even hosting fun giveaways to get your audience involved.
Jan 29, 2019 · Twitter is a social media site, and its primary purpose is to connect people and allow people to share their thoughts with a big audience. Twitter allows users to discover stories regarding today's biggest news and events, follow people or companies that post content they enjoy consuming, or simply communicate with friends.
Mar 28, 2024 · Updated Mar 28, 2024. Twitter for Business: Everything You Need to Know. Saige Driver, Business Strategy Insider and Senior Writer. Table of Contents. Twitter is a social media and online news...
Nov 5, 2022 · Twitter is an effective way for brands to promote themselves, but there is no one-size-fits-all strategy. Here’s a look at how eight successful brands are doing it.
