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  1. History Early coverage 1964 Summer Olympics. NBC televised its first Olympic Games in 1964, when it broadcast that year's Summer Olympics from Tokyo.The network originally had intended to film the events from Tokyo but the Syncom team had a 1-hour test on the Syncom 3 satellite and it was discovered that it can transmit up to two hours from the US to Japan as with signals from the West Coast.

    • Olympics Telecasts
  2. The Olympic Games ( Summer and Winter) have been televised in the United States since 1960. It has become one of the most popular programs on USA television every four and then two years. The Olympics has been exclusively broadcast on NBC and NBCUniversal 's TV networks in the United States since 1988 for the Summer Olympics and 2002 for the ...

  3. 1960 Summer Olympics. CBS paid $394,000 ($3.11 million in 2023) for the exclusive rights to broadcast the Games in the United States. This was the first Summer Olympic games to be telecast in North America. In addition to CBS in the United States, the Olympics were telecast for the first time in Canada (on CBC Television) and in Mexico (through ...

  4. Sep 16, 1988 · Seoul 1988 Discover the Games The Brand A visual identity is developed for each edition of the Olympic Games. Brand. The Medals Beginning as an olive wreath, medal designs have evolved over the years. Medals. The Mascot An original image, it must give concrete form to the Olympic spirit. Mascot. The Torch

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  6. Jan. 19, 1994 12 AM PT. TIMES STAFF WRITER. CBS will announce today that it has won the U.S. broadcast rights for the 1998 Winter Olympics in Nagano, Japan, industry sources said Tuesday. CBS ...

  7. Feb 6, 1998 · Nagano 1998 Winter Olympic Games Legacy. Discover the lasting legacy that this edition of the Olympic Games created for its hosts. Memorable Champions. Björn Dählie of Norway won three gold medals in Nordic skiing to become the first athlete to earn eight career Winter Olympic gold medals and 12 medals in all.

  8. Caeleb Dressel. Katie Ledecky. Noah Lyles. Sydney McLaughlin-Levrone. Sha'Carri Richardson. Mikaela Shiffrin. Featured Schedules. Paris 2024 Schedule. Road to Paris Schedule.

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