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      • As of January 2023, Facebook was the platform most used amongst marketers, with 89 percent of global marketers reporting using Facebook. Instagram and LinkedIn followed, whilst one-quarter of marketers used TikTok for advertising.
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  2. May 18, 2023 · The most used social media platform in the world is Facebook, with 2.9 billion monthly active users across the world. Facebook’s reign continues into 2023, but it doesn’t stand alone.

  3. Facebook, YouTube, Instagram, and WhatsApp are the most popular social networks worldwide, each with at least two billion active users.

  4. Mar 26, 2024 · Key User Stats. As of 2024, there are approximately 5.16 billion active social media users worldwide, which is around 59.3% of the global population. Facebook remains the largest social media platform, with over 3.15 billion monthly active users. YouTube is the second-largest social media platform, with over 2.5 billion active users.

  5. May 19, 2024 · Here's a list of the popular social networks of April 2024, sorted based on the number of monthly active users (MAU): Facebook: 3.05 billion. YouTube: 2.50 billion. WhatsApp: 2 billion. Instagram: 2 billion. TikTok: 1.5 billion. WeChat: 1.3 billion. Facebook Messenger: 1 billion. LinkedIn: 1 billion. Telegram: 900 million. Snapchat: 800 million.

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    • Facebook. Headquarters: Menlo Park, CA. Launched: 2004. Monthly Active Users: 3 billion. Founders: Mark Zuckerberg, Eduardo Saverin, Andrew McCollum, Dustin Moskovitz, Chris Hughes.
    • YouTube. Launched: 2005. Headquarters: San Bruno, California. Monthly Active Users: 2.5 billion. Revenue: $29.24 billion (2022). Founders: Jawed Karim, Steve Chen, Chad Hurley.
    • Instagram. Headquarters: Menlo Park, CA. Launched: 2010. Monthly Active Users: 2 billion. Founders: Kevin Systrom, Mike Krieger. Revenue: Instagram-specific revenue not known.
    • TikTok. Launched: 2016. Headquarters: Culver City, California. Monthly Active Users: 1.2 billion. Founders: ByteDance Ltd, Zhang Yiming, Toutiao. Revenue: Unknown.
  6. Dec 18, 2023 · In 2023, 65 percent of social media users in the U.S. claimed to use social networks, such as Facebook, whilst 59 percent used media sharing platforms, like Snapchat, Instagram, YouTube, and...

  7. Apr 24, 2024 · Whether you are a seasoned social media marketer, a marketer looking to venture into social media marketing, or a business owner who wants to leverage the enormous power of social, it’s helpful to know about the most popular social media platforms out there right now.

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