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- derived from a radio show of the same name on NBC and CBS from 1932 - 1948 which featured hosts other than Berle sponsored by the Texaco Oil Company.
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Texaco dropped its sponsorship of the show and Buick became the new sponsor in 1953, prompting the show's name change to The Buick-Berle Show. Two years later, it became, simply, The Milton Berle Show, its title until its run ended at last in June 1956.
derived from a radio show of the same name on NBC and CBS from 1932 - 1948 which featured hosts other than Berle sponsored by the Texaco Oil Company.
The Milton Berle Show: With Milton Berle, Sid Stone, Jimmy Nelson, Arnold Stang. The Texaco Star Theatre was one of the most popular shows in the history of television.
- (165)
- 1948-06-08
- Comedy, Family
- 60
May 31, 2009 · The Milton Berle Show in the early 1950s opened with the singing of this song
- 2 min
- 117.9K
- x924t
Texaco dropped its sponsorship of the show and Buick became the new sponsor in 1953, prompting the show's name change to The Buick-Berle Show. Two years later, it became, simply, The Milton Berle Show, its title until its run ended at last in June 1956.
On 8 June 1948, four singing Texaco service men introduced Milton Berle to the small screen as the first tv host of Texaco Star Theater, a variety show which dated all the way back to the pre-television days of 1932 radio (when Fred Allen hosted) and became television’s first hit show.
Apr 26, 2014 · Comedian Jack Carter was host for August. Berle was named the permanent host that fall. He was a smash once the new full season began, Texaco Star Theater hitting ratings as high as 80 and...
- 3 min
- 32.5K
- Kovacs Corner
