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Christopher built the start of his career at Reebok, where he worked for nearly three years as a Basketball Sports Marketing Director. In his career, Chris Rivers has shown success managing a budget to focus on both managing player endorsements, sponsorships, and brand activations while also advocating for the athlete’s voice.
Jul 11, 2007 · July 11, 2007. PHILADELPHIA. Chris Rivers, the director of basketball in Reebok’s sports marketing division, represents everything there is to love and hate about summer basketball. A...
May 9, 2024 · Chris Rivers has an impressive resume as he has spent decades in numerous roles throughout the basketball industry. Most notably as an Executive for Reebok/Adidas concentrating in the grassroots division of both organizations. Chris shared a wealth of knowledge and experience to help parents attain an understanding of the recruiting process and ...
Nov 19, 2007 · Chris Rivers, is a throw back of the old school basketball philosophy. "Put some sweat into your game to achieve something great," he says. As Director of Basketball for Reeboks Rbk U All-American Camp, Rivers oversees the prominent yearly event that evolved when the ABCD Camp run by Sonny Vaccaro, ended.
Dec 3, 2023 · Rivers has served in numerous roles throughout his illustrious career and been very influential in helping shoe companies, such as Adidas and Reebok, develop and cultivate thousands of intimate relationships with today's top performing basketball athletes and prospects.
Apr 28, 2009 · Rivers (pictured at left above with O.J. Mayo ) is currently the Director of Basketball at Reebok and directs the Reebok All-American Camp in Philly, formerly the ABCD Camp run by Sonny Vaccaro. Now sources say he is preparing for a return to adidas sometime next month. Rivers left adidas for Reebok in 2003.
Jul 3, 2008 · Vaccaro’s long-time right hand man, Chris Rivers, now serves as the Director of Reebok Grassroots Basketball and the All-American Camp. While many of the 140 invitees received their invitation based on their reputation, the six New England products had to earn theirs the old fashioned way.
