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The Frito Bandito was originally featured in commercials that aired during children's television shows, but due to the character's popularity, Frito-Lay soon began using the Bandito in all print and television advertising.
Apr 22, 2022 · Frito Bandito was a stereotypical Mexican Bandit character that promoted Fritos corn chips from 1967 to 1971. Learn how activist groups fought against this racist mascot and how Frito-Lay eventually retired it.
Learn how the Frito Bandito, a Mexican Revolutionary-themed character voiced by Mel Blanc, sparked a backlash from advocacy groups and was eventually phased out by Frito-Lay in 1971. Discover the history, the ads, and the impact of this advertising infamy.
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Jul 9, 2021 · Frito Bandito was an animated character who robbed people of their Fritos chips at gunpoint. Learn how he was created, opposed, and replaced by W.C. Fritos in this article.