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  1. Learn how to find your WHY and use The Golden Circle to inspire people and achieve more. The Golden Circle is a framework that helps you understand why you do what you do and how to communicate it effectively.

  2. Aug 14, 2012 · Watch Simon Sinek explain the Golden Circle, a framework for inspiring people with a belief and value driven system. Learn how the most inspiring leaders and organizations use the Golden Circle to make powerful contributions to the society and times they live in.

    • 19 min
    • 328.2K
    • mentorwithmahdi
  3. Jan 21, 2024 · Learn how to use the Golden Circle model to differentiate your brand's value proposition by communicating your 'why' to your customers. The model explains how leaders inspire trust and change by tapping into the limbic brain that controls emotions, behavior and decision-making.

  4. May 4, 2010 · Visit http://TED.com to get our entire library of TED Talks, transcripts, translations, personalized talk recommendations and more. Simon Sinek presents a simple but powerful model for how...

    • 19 min
    • 19.6M
    • TED
  5. Jul 13, 2016 · Simon Sinek: Golden Circle Speech - TED Talk. Expert Caller. 613 subscribers. Subscribed. 1.6K. 309K views 8 years ago. Start with Why. A must see for everyone who is in sales or management...

    • 5 min
    • 316.8K
    • Expert Caller
  6. Mar 19, 2024 · The Golden Circle, introduced by Simon Sinek, is a powerful leadership concept that helps leaders inspire action by focusing on the ‘why’ before the ‘how’ and ‘what’. It consists of three layers - starting with ‘why’ at the core, followed by ‘how’, and lastly ‘what’.

  7. The golden circle. The golden circle diagram, redrawn from Start with Why. Sinek says people are inspired by a sense of purpose (or "Why"), and that this should come first when communicating, before "How" and "What". [ 4]

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