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    • 26 billion U.S. dollars

      • In 2024, consumers in the United States are expected to spend an estimated total of 26 billion U.S. dollars for Valentine’s Day, which would be roughly the same amount as in 2023, but a decrease when compared to the projected spending highs of 2020. 2024's total translates to an estimated average spend of just over 185 U.S. dollars per capita.
      www.statista.com › topics › 5142

      Valentine's Day in the U.S. - statistics & facts | Statista

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  3. fitsmallbusiness.com › valentines-day-spending18 Valentine’s Day Spending Statistics to Know in 2024

    • Consumers spent an estimated $26 billion on Valentine’s Day-related purchases in 2023. Valentine’s Day spending in the US was expected to reach approximately $26 billion in 2023, marking a significant increase of about $2 billion from the previous year, or an 8.37% year-over-year (YoY) increase.
    • Over half of the US population celebrates Valentine’s Day. Fifty-two percent of consumers celebrated Valentine’s Day in 2023, marking a slight decline from the previous year.
    • The average consumer spent $192.80 on Valentine’s Day shopping in 2023, but gift recipients expected less. In 2023, consumers spent an average of $192.80 on Valentine’s Day-related items, according to NRF.
    • 1 in 5 Americans would go into debt for a Valentine’s Day purchase. Insights from a WalletHub report show that one in five Americans believes a Valentine’s Day gift is worth going into credit card debt for.

  4. www.statista.com › topics › 5142Valentine's Day in the U.S. - statistics & facts | Statista

    In 2024, consumers in the United States are expected to spend an estimated total of 26 billion U.S. dollars for Valentine’s Day, which would be roughly the same amount as in 2023, but a...

  5. www.finder.com › banking › valentines-day-statisticsValentine's Day spending 2024 [UPDATED] | finder.com

    Feb 8, 2018 · Americans will be shelling out $25.8 billion on Valentine’s Day gifts in 2024, according to the NRF. About 55% of that spending, $14.2 billion, will be spent on a significant other. Methodology. Finder reviewed wholesale data from the USDA to get a baseline cost for roses from 2014-2024.

  6. capitaloneshopping.com › research › valentines-day2024 Valentine's Day Shopping Statistics: Total Sales (by Year)

    Jan 2, 2024 · Last updated: January 2, 2024. Highlights. Consumer spending on Valentine’s Day 2023 totaled $25.9 billion, up 8.37% year-over-year (YoY). The average American consumer budgeted $192.80 for Valentine’s Day 2023, up 9.91% YoY. Over 136 million Americans shop for Valentine’s Day.

  7. www.statista.com › 285028 › us-valentine-s-day-salesU.S. Valentine's Day sales 2024 | Statista

    United States. Survey time period. 2009 to 2024. Number of respondents.

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  9. www.forbes.com › sites › claraludmirValentine’s Day Spending To Hit $26 Billion ... - Forbes

    Feb 13, 2024 · U.S. consumers alone are expected to spend $25.8 billion on Valentine’s Day this year, according to a survey released by the National Retail Federation and Prosper Insights & Analytics....

  10. wallethub.com › blog › valentines-day-factsValentine’s Day Facts – Gifts, Money & More in 2024

    Feb 8, 2024 · $25.8 Billion: Total Valentine’s Day spending projected for 2024 ($185.81 per person celebrating). 2X: Men will spend almost twice as much as women, on average, for Valentine’s Day 2024. $11.3 Billion: Amount Americans will spend on jewelry ($6.4B) and a special evening out ($4.9B). 17%: Share of marriages that begin online.

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