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  1. Social media are defined as “a group of Internet-based applications that build on the ideological and technological foundations of Web 2.0, and that allow the creation and exchange of user-generated content (Kaplan and Haenlein 2010, ” p. 61).

  2. Social media histories usually start with an obligatory recounting of the early days of the Internet’s founding in the 1960s, including the first message sent over the Arpanet in 1969, immortalized in Werner Herzog’s documentary Lo and Behold, Reveries of the Connected World (Herzog, 2016).

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  3. May 28, 2020 · Table of Contents. A Brief History of Social Media. The Launch of Social Sites. Social Media: End Users and Businesses. How Marketing Pros Utilize Social Media. What’s Next For Social Media. The evolution of social media has been fueled by the human impulse to communicate and by advances in digital technology.

  4. May 8, 2013 · The first recognizable social media site, Six Degrees, was created in 1997. It enabled users to upload a profile and make friends with other users. In 1999, the first blogging sites became popular, creating a social media sensation that’s still popular today.

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  5. We show its coverage against common social media interest sets, and examples of how it is used to model the interests of over 780M social media users on Klout.com.

  6. Apr 1, 2021 · In this article, the authors present the results from a structured review of the literature, identifying and analyzing the most quoted and dominant definitions of social media (SM) and...

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  8. Understanding Social Media attempts to engage with some of these complex debates about the definitions of social media. We reflect upon the differences between SNSs and social media and how the rise in devices such as smartphones and locative media services such as Facebook Places, Google Maps, and Foursquare are changing the fabric of social ...

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