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May 22, 2024 · By marrying the reach of TV advertising with the trackability and targeting capabilities of digital marketing, businesses can create a powerful one-two punch, maximizing their impact on Chicago viewers. The Chicago Story: Evolving with the Audience. So, is TV advertising still dead in Chicago? Not quite. It’s alive and well, but it needs to ...
3 days ago · Chicago-area residents have a weak financial commitment to news. Only about a fifth of Chicago-area residents (19%) pay or donate money for access to local journalism. The majority (51%) said no ...
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3 days ago · Chicago’s WCFL Radio Magazine made that declaration in 1928, when television was “here” in a technological sense — but not in a commercial way. The first commercial TV station in Chicago was WBKB, the forerunner for today’s WBBM-Channel 2. Its first programming came in 1941, when there were only 50 to 100 television receivers in the city.
May 20, 2024 · Recent News. Television in the United States, the body of television programming created and broadcast in the United States. American TV programs, like American popular culture in general in the 20th and early 21st centuries, have spread far beyond the boundaries of the United States and have had a pervasive influence on global popular culture.
3 days ago · In 1941, The National Television Systems Committee standardized on a 525-line system, and authorized the official start of advertising-based, commercial television. This would provide the basis for television across the country through the end of the century.
May 12, 2024 · When Mondelez sought to promote a limited edition of its Oreo cookie earlier this year, it did something that would have been unthinkable not that long ago: It didn’t spend a dime advertising on TV.
May 19, 2024 · Early Days of TV Commercials. When TV first became a mainstream medium in the 1950s, commercials were a natural way to monetize it. The first TV commercial ever aired was on July 1, 1941, during a baseball game between the Brooklyn Dodgers and the Philadelphia Phillies.
