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Authentic Brands Group is a unified platform that integrates M&A, brand strategy, creativity and digital innovation to unlock the power of its global Lifestyle and Entertainment portfolio. As the world’s largest sports and entertainment licensing company, Authentic connects strong brands with best-in-class partners to optimize long-term value ...
Authentic Brands Group LLC (ABG) is an American brand management company headquartered in New York City. Its holdings include various apparel, athletics, and entertainment brands, which it partners with other companies to license and merchandise.
Authentic transforms brands by delivering powerful storytelling, compelling content, innovative business models and immersive experiences. It creates original marketing strategies to drive the success of its brands across all consumer touchpoints, platforms and emerging media.
Brands Lifestyle Entertainment Studios Marketing Digital Impact Careers Newsroom Brand Portfolio Our global portfolio spans various industry sectors including media, entertainment, sport, luxe, fashion, beauty and wellness, home, active and outdoor.
2 days ago · Authentic Brands Group will acquire the Champion brand and business from HanesBrands in a deal valued at $1.2 billion, with the potential to reach $1.5 billion in performance based earnouts, ...
6 days ago · Authentic Brands Group is seeking to slash the interest costs on a $3.3 billion loan and borrow an additional $400 million to fund an acquisition, marking the latest company to capitalize on a ...
Jun 5, 2024 · HanesBrands said on Wednesday it would sell its sportswear brand Champion to Authentic Brands Group in a deal valued at $1.2 billion, as the company looks to streamline business and focus on its ...
