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Advertising executive
Paul Eli Margulies (1935–2014) was an American writer, philosopher and advertising-industry creative director. Margulies was famous for writing jingles ("Plop, Plop, Fizz, Fizz, Oh What a Relief it Is!") and inventing tag lines such as I Can't Believe I Ate the Whole Thing. A graduate of Dartmouth, with a degree in philosophy, Margulies retired at an early age to write about... Wikipedia