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Siegel at the 2010 TED Talks in Long Beach, California. Alan Siegel (born August 26, 1938) is the CEO of Siegelvision, a brand identity consultancy. He is the founder and chairman emeritus of the global brand strategy firm Siegel+Gale.
Oct 22, 2021 · Here’s a Q&A with Alan Siegel about the symbol that’s adorned on everything the NBA markets, from jerseys to basketballs and, yes, socks. Editor’s Note: The following 1-on-1 conversation has ...
Jun 7, 2017 · Hall of Famer Jerry West, designer Alan Siegel and the drama behind the NBA logo. The conversations, the awkwardness, the consideration of Kareem and Wilt for the silhouette. By Aaron Dodson @aardodson. June 7, 2017.
- Aaron Dodson
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In 2011, Alan created Siegelvision, a new company focused on solving tough branding and communications problems for purpose-driven organizations. He’s an author, a noted TED TALK presenter, and an avid photography collector.
- 9 East 40th Street Midtown, NY, 10016 United States
- info@siegelvision.com
- (646) 738-6000
Jul 20, 2018 · There’s no slowing down for Alan Siegel, 79, the founder and chief executive of Siegelvision, a brand consultancy that has worked on campaigns for Mastercard, the mayor’s office, Dell, Girl...
Jul 29, 2016 · July 29, 2016. Martin Kessler. "Professional basketball didn't have the allure 45 years ago that it has today, and the NBA was having a lot of trouble with their reputation because of drugs and...
Aug 8, 2018 · Alan Siegel, Founder and CEO, Siegelvision. Over the past five decades, Alan Siegel has become one of the best-known figures in the branding business. A pioneer in brand identity and the creator of the concept of "brand voice", he has devoted his entire career to helping organisations achieve greater recognition and relevance.
