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  1. Dec 6, 2022 · Deinfluencer: Directed by Jamie Bailey. With Marie Luciani-Grimaldi, Caylin Turner, Anne-Carolyne Binette, Carter Letcher. A cheerleader is imprisoned and made to jump through social media challenges for a seemingly motivated kidnapper - but does he want more than he is telling her?

    • (1.5K)
    • Horror, Thriller
    • Jamie Bailey
    • 2022-12-06
    • What Exactly Is De-Influencing?
    • Why Are People Hopping on This Trend Now?
    • What Kinds of Things Are People De-Influencing?
    • How Will De-Influencing Affect Brands?
    • What Does This Mean For The Future of Influencers?

    De-influencing is exactly what it sounds like: Content creators encourage people notto buy or use something. Kahlea Nicole Wade, a brand collaboration coach and content creator, tells TODAY.com this trend is multi-faceted. There are people telling others not to purchase something just because it's trending, while exposing creators' lack of credibil...

    There are a couple reasons why de-influencing is taking off right now. Recent influencer controversies may be to blame. An example: TikToker Mikayla Nogueira, who was recently accused of wearing fake eyelashes in a video for a L’Oréal brand deal. While Nogueria has yet to address the controversy, it has caused people to consider if you should actua...

    In short, everything and anything. And some TikTok users are even taking this opportunity to share their honest thoughts on the products that they bought based on an influencer's recommendation. TikTok user @basicofcoursesays she doesn't think you need anything that you hadn’t even heard of 30 seconds prior. “A t-shirt isn’t going to change your li...

    The influencer market is on the up and up — but it's unclear how de-influencing will affect it (if at all). It went from a $1.7 billion industry in 2016 to a $14.6 billion industry in 2022. As a result, 95% of brands have turned to social media influencers to promote their products. "You know (an influencer) is anyone who's an opinion leader online...

    Nobody knows for sure, but Wade says we'll likely see more influencers turning down brand deals that don't align with their interests. Amid the uncertainty of the industry, content creator Tayla Santos is tapping into other creative outlets, "whether that be working with brands in person, as opposed to social media, going in and doing shoots with t...

  2. Jun 11, 2023 · What is deinfluencing? Deinfluencing is an emerging social media trend that discourages consumers from buying certain products that the deinfluencer has found to be indulgent, ineffective...

    • 2 min
  3. Dec 13, 2023 · Deinfluencing, as the name suggests, is a trend that involves influential social media personalities telling their followers what not to buy and which brands to avoid. They may provide realistic and scathing reviews or discuss products that are not worth the hype, essentially helping consumers to critically evaluate their purchases.

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  4. Mar 8, 2023 · Deinfluencing is a growing trend on TikTok where creators attempt to persuade audiences from overconsumption and falling victim to—oftentimes overpriced—social media trends, like dishing out over...

    • Arianna Johnson
  5. Mar 2, 2023 · What is deinfluencing? Deinfluencing is the newest Instagram, TikTok and YouTube trend where influencers tell their followers why they should not buy a product. This trend started with the beauty and lifestyle categories but has since moved to other areas and popular products.

  6. Apr 28, 2022 · DEINFLUENCER Official Trailer (2022) - YouTube. Movie Trailers Source. 2.49M subscribers. Subscribed. 761. 153K views 1 year ago. First trailer for Deinfluencer. ...more.

    • 2 min
    • 155.3K
    • Movie Trailers Source
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