Search results
Henry Ford established Fordlandia and Belterra in the Brazilian rainforest to supply rubber for automobile production. He began shipping machinery and supplies to the Amazon in 1928. Ford paid the indigenous workers good wages and supplied various amenities -- he also imposed foreign work traditions and behavioral restrictions which the workers ...
Jun 24, 2020 · By Morgan Dunn. Published June 24, 2020. In 1928, Henry Ford broke ground on Fordlândia, a rubber-producing town in Brazil that he hoped would supply his car factories and serve as a model industrial society. Instead, it devolved into a dystopia. Henry Ford Collection Aerial view of Ford’s rubber town in 1934.
- Morgan Dunn
People also ask
Why did Henry Ford build a rubber town?
Why did Ford set up the Ford Motor Company of Brazil?
Why did the Brazilians not like working at Ford Motor Company?
Where did Henry Ford grow rubber trees?
Fordlândia was abandoned by the Ford Motor Company in 1934, and the project was relocated downstream to Belterra, 40 kilometres (25 mi) south of the city of Santarém, where better conditions to grow rubber existed. By 1945, synthetic rubber had been developed, reducing world demand for natural rubber.
Henry Ford, the founder of Ford Motor Company, turned to the Brazilian rainforest in the 1920s to construct a rubber plantation that would serve as his personal supply of the material....
Jul 28, 2023 · He found willing partners in Brazil, which was keen to revitalize the rainforest’s moribund rubber industry. Brazil, in an early example of the extraordinary incentives it would offer ...
Jun 6, 2009 · Ford was so distrustful of experts that he never even consulted one about rubber trees. If he had, Grandin says, he would have learned that plantation rubber can't be grown in the Amazon....
Feb 1, 2022 · Fordlândia was an idea of the great carmaker Henry Ford in the 1920s. He set-up a base in the Brazilian Amazon with the aim of producing rubber for car tires. In this excellent piece, Felix Debieux looks at what happened at Fordlândia – and how grand ambitions ultimately turned to failure.