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About Us. OUR FOUNDER + STORY. As an Entertainment Executive, Actress, Lifestyle Entrepreneur and Reality TV. Personality. I wear makeup almost daily while on television and production sets. I understand first-hand the importance of maintaining a healthy skincare regimen. When I’m off-set, I wear little to no makeup.
Dec 22, 2020 · Smith, who previously managed music superstars like Missy Elliott and Busta Rhymes, launched her line of plant-based products “exclusively for melanin-rich skin” in 2017.
- Tashara Jones
“BLACK DOES CRACK!” said Yandy Smith, of the Love and Hip Hop franchise, at the grand opening of her YELLE Skincare store in Atlanta. A gentle warning to melaninated folks to adopt a preventative skincare routine and not lean on the “Black Don’t Crack” colloquial saying.
Dec 3, 2021 · From kitchen chemists to beauty industry insiders, meet the business owners who used their passion (and personal experiences) to create products that celebrate our melanin from the inside out!
Mar 25, 2024 · I was invited out for an exclusive event featuring YELLE SKIN CARE founder, Yandy Smith-Harris, as she partnered with Bloomingdale’s for a 3-day showcase of our revolutionary holistic skincare products.
Jan 21, 2023 · Yelle Beauty was founded by actress and producer Yandy Smith-Harris. This female owned company is made up of 98% women, and prides itself on being a practical beauty brand for the modern woman who needs hardworking products with multi-tasking benefits.
Jan 4, 2021 · Reality TV star and serial entrepreneur Yandy Smith is serving up serious skin goals with her beauty brand: YELLE Skincare. Smith launched the groundbreaking collection in 2018 as the first plant-based skincare line created specifically for melanated skin.
