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  1. Qu Jing, the former vice president and head of communications at Baidu, often dubbed China’s equivalent to Google, sparked a public relations crisis for the Chinese search engine after her...

  2. May 10, 2024 · Baidu’s public relations head Qu Jing has left the company after posting a series of social media videos in which she demeaned staff, sparking a backlash over workplace practices in China’s...

  3. May 10, 2024 · A top Baidu public relations executive has reportedly departed the Chinese technology company after she drew public outcry over comments that were seen as glorifying a culture of overwork.

    • zsoo@ap.org
    • Technology Reporter
  4. May 10, 2024 · Qu Jing, a vice president and head of communications at Baidu Inc., has left the company following backlash over her promotion of a harsh workplace culture. In videos posted on Douyin, she described her management style as uncompromising, focusing solely on results and not on the personal wellbeing of her subordinates outside work hours [para.

  5. May 9, 2024 · 9 May 2024. The head of public relations at China's biggest search engine Baidu has apologised after her comments glorifying a work-till-you-drop culture sparked public outcry. In a series of...

    • Kelly Ng
  6. May 10, 2024 · Qu posted an apology Thursday on her private WeChat account, where she “sincerely apologized to all netizens” and clarified that she had not sought Baidu’s permission before posting the videos.

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  8. May 12, 2024 · The PR chief in the middle of the PR crisis at Baidu is now reportedly unemployed. It is the latest twist in a viral story in China that has hit a nerve with youth fed up with long working...

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