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Apr 21, 2024 · You‘ll be asked to confirm the cancellation. Click "Cancel Membership" to finalize. That‘s it! Your Prime membership and associated benefits will remain active until the end of your current paid membership period, after which the cancellation will take effect and your card will no longer be charged.
Jul 15, 2022 · Even if you can't get a refund, you can cancel Prime and you'll keep your benefits until the end of your paid membership period. Amazon won't automatically charge you to renew. To get started, head to Amazon's website .
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By Gerald Lynch
last updated 17 March 2022
Amazon accused of using 'dark patterns'
(Image credit: Shutterstock)
Cancelling your Amazon Prime membership is getting increasingly difficult, a new investigation has shown, and it doesn't seem to be happening by accident.
For our money, Amazon Prime remains a great service – its combination of free shipping on selected purchases, access to video and music streaming content, cloud storage and digital reading options, among other perks, is generous for its $139 / £79 / AU$59 annual fee.
But no subscription service should make it difficult to take control of your finances, let alone one from one of the planet’s wealthiest companies, and Amazon is accused of using so-called ‘dark patterns’ in its Prime cancellation process.
“Dark patterns, or manipulative design, are features of user interface design that nudge or push consumers into making choices that are in the best interest of the service provider, rather than in the interest of the consumer,” explains the Norwegian Consumer Council.
“This may include that certain options are easier to choose than others, that consumers are tricked into giving consent to sharing personal data, and many other practices.”
Certainly, from our own experience, the current Prime cancellation process is one that requires multiple steps of confirmation offers before one can ultimately pull the plug on the ongoing fee.
Amazon disputes the criticism directed at it. "Customer transparency and trust are top priorities for us," Jamil Ghani, vice president of Amazon Prime, said in a statement given to Business Insider.
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Nov 27, 2023 · First, sign in to the Amazon website. You can begin the cancellation process one of two ways. Go to Account & Lists > Account > Prime or navigate to Account & Lists > Prime...
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Jun 8, 2023 · Included services end, extra services survive. You won't lose access to your Prime benefits right away. Your membership will last until your next billing period. For instance, if you cancel on the ...
Jul 14, 2023 · You can cancel your Amazon Prime membership at any time and get a full or partial refund based on benefits usage and time remaining. Here's how. Business Insider logo
Aug 31, 2022 · Cancelling now takes one less click. Here's how to cancel your monthly or annual Prime subscription: Using a web browser on desktop, tablet or mobile. From the Amazon homepage, select 'Account & Lists', then 'Your Prime Membership' and then 'End membership' (these initial steps haven't changed).
