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  2. Apr 24, 2024 · Your go-to guide on the most popular social media sites in the world in 2024, ranked by the latest data on monthly active users. Knowing the most popular social media sites will allow you to maximize your brand reach on social media, engage with the right people, and achieve your social media goals.

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    • Facebook. Headquarters: Menlo Park, CA. Launched: 2004. Monthly Active Users: 3 billion. Founders: Mark Zuckerberg, Eduardo Saverin, Andrew McCollum, Dustin Moskovitz, Chris Hughes.
    • YouTube. Launched: 2005. Headquarters: San Bruno, California. Monthly Active Users: 2.5 billion. Revenue: $29.24 billion (2022). Founders: Jawed Karim, Steve Chen, Chad Hurley.
    • Instagram. Headquarters: Menlo Park, CA. Launched: 2010. Monthly Active Users: 2 billion. Founders: Kevin Systrom, Mike Krieger. Revenue: Instagram-specific revenue not known.
    • TikTok. Launched: 2016. Headquarters: Culver City, California. Monthly Active Users: 1.2 billion. Founders: ByteDance Ltd, Zhang Yiming, Toutiao. Revenue: Unknown.
    • Facebook. 2.93 billion monthly active users. The largest social media platform of them all. A Facebook Business Page that acts as a second website and online store.
    • Instagram. 2 billion monthly active users. Visual content platform for sharing stylized photos, videos and more. Instagram Reels, short-form videos that are wildly popular with viewers.
    • Twitter. 229 million monetizable daily active users. Platform where a lot of people get their news and discover trending topics. Great for conversations and text-based content.
    • TikTok. 1 billion monthly active users. Short-form, scrollable and easily digestible video content. Easy-to-navigate search feature that Gen Z uses frequently.
    • Facebook. Facebook is the largest social media platform in the world. But just because more than 90% of its daily active social media users live outside North America doesn’t mean this social platform isn’t popular in the U.S.
    • YouTube. When it comes to social networking sites, YouTube dominates video content sharing. This massive video-sharing platform lets users post, comment on, and upvote or downvote music videos, TV shows, vlogs, educational content, live streams, movie trailers, and more.
    • WhatsApp. In a crowded messaging app market (QQ, Telegram, Snapchat, etc.) WhatsApp stands as the most popular, with more monthly active social media users than Facebook Messenger (both are owned by Facebook).
    • Facebook Messenger. Messenger, originally Facebook Chat, is a standalone messaging app and platform. No Facebook account is necessary to use this social networking site to communicate via text messages, voice, or video chat.
  3. Apr 25, 2024 · These are Facebook, Instagram, WhatsApp, and Facebook Messenger. Most popular social media platforms: ranked by number of active users. Which social media platform has the largest user base in 2024? The latest statistics show that Facebook continues to reign strong as the king of social media, with 3.07 billion active users in 2024.

  4. Dec 18, 2023 · Social media platforms are online tools or apps that let you share content (such as text, images, and videos) and interact with other users. Businesses can use social networks to increase brand awareness and reach, engage with their audience, and gather valuable customer and competitor insights.

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