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  1. v. t. e. Search engine optimization ( SEO) is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. [1] [2] SEO targets unpaid traffic (known as "natural" or "organic" results) rather than direct traffic or paid traffic. Unpaid traffic may originate from different kinds of searches ...

    • Blog Network

      A diagram of a link farm. Each circle represents a website,...

    • Web Traffic

      Web traffic is the data sent and received by visitors to a...

    • Founder
    • Foundation Digital
    • Search Engine Optimization vs. Search Engine Marketing. Before Search Engine Optimization became the official name, other terms were used as well: Search engine placement.
    • A Timeline of Search Engine History. Search engines have changed the way we find information, conduct research, shop for products and services, entertain ourselves, and connect with others.
    • Dawn of SEO: ‘The Wild West’ Era. In the last decade of the 1900s, the search engine landscape was highly competitive. You had your choice of search engines – both human-powered directories and crawler-based listings – including the likes of AltaVista, Ask Jeeves, Excite, Infoseek, Lycos, and Yahoo.
    • The Google Revolution. In 2000, Yahoo pulled off the worst strategic move in the history of search and partnered with Google and let Google power their organic results instead of Inktomi.
  2. Nov 10, 2023 · Given how search engines work, a web page will only rank high if it’s indexed and the search engine thinks it’s the best result for the search. It also needs to load fast and offer a good user experience. With that in mind, here’s the SEO process in a nutshell: Find what people search for. Create relevant, optimized content. Get backlinks. 1.

  3. Dec 20, 2023 · SEO and the rise of Google. While SEO predates Google, the rise of this search engine juggernaut started by Larry Page and Sergey Brin has dominated SEO attention for nearly 20 years. So even though people refer to generic search engines, Google’s the one that matters most in the history of SEO. Considering that Google accounts for almost 93% ...

  4. Jul 13, 2023 · SEO stands for search engine optimization. SEO practitioners optimize websites, web pages and content for the purposes of ranking higher in search engines, like Google. SEO is a set of practices designed to improve the appearance, positioning, and usefulness of multiple types of content in the organic search results.

  5. Dec 5, 2022 · SEO (search engine optimization) is a set of processes aimed at improving a website’s visibility in search engines, like Google, with the goal of getting more organic traffic. SEO is about fulfilling users’ search needs by creating relevant, high-quality content and providing the best possible user experience. SEO activities can take place ...

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