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Design and optimize targeted email marketing campaigns. Emma's digital marketing platform drives results with personalization, segmentation and automation.
Emma HQ is the first platform of its kind specifically designed to help large brands with multiple locations manage professional email programs through one corporate account, giving marketers complete visibility into every communication that’s being sent, collaborative tools to work with individual managers, and the control to maintain a ...
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Email marketing’s smartest toolset. Connect your data, build your audience, and do your most successful marketing ever. Get started. Built for Teams. Analytics. Email Editor. Automation. Segmentation. Brand Control.
- The Problem: One Brand, Many Locations.
- What’s Unique About Tiered Accounts
- How Liberty Tax Keeps Their Branding Consistent
- Wrap Up
Something we noticed when working with businesses with multiple locations was that it can be really difficult to keep branding consistent and updated across many users and accounts. For example, franchises may update their logo, but in order to make sure that every individual location was remaining on brand, they’d have to manually send the proper ...
Over time, old logos, incorrect colors, and outdated messaging can really cause brand dissociation and audience confusion. It’s an identity crisis that reverses all of your hard work on a brand refresh. Emma HQ solves this problem without adding more to your workload. If you’re a top-level account user, you can remove and archive old templates with...
A perfect case study subject for Emma HQ, Liberty Tax has 2,000 subaccounts; most of which are franchise owners. “I want the franchisees to understand the power of email in the inbox. It’s that brand recognition, so when tax time comes around, the customer doesn't think twice about going somewhere else,” said Liberty Tax’s Marketing Communications ...
Any multi-location business, from universities to restaurants and franchises, can benefit from using Emma HQ. Tiered accounts cut down on internal communication and maximize brand consistency. Adding Emma to your team means you can focus less on the logistics of sending a message and more on creating a lasting relationship with your customers. See ...
This article provides tips and recommended image specs so that you can choose email-friendly images when creating campaigns in Emma. Additionally, you can check out these articles on using images: How to use the image and document libraries. How to use the image block and its image editor.
Compare plans. Design and optimize targeted email marketing campaigns. Emma's digital marketing platform drives results with personalization, segmentation and automation.
