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The logo simply became the word "Central" written with capital letters in Gill Sans. The new look was based on the look used by Carlton TV in London at the time. The idents feature the letters of the logo animating cleverly on the screen.
ITV Central is The Independent Television of ATV were Founded in 1955, ATV Colour Television of 1969, May Shutdown in Early 1980s, When ITV Central Starts in...
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ITV Central logo used from 2006 to 2013. On 11 August 2001, the ITV1 brand was formed in which replaced the 'ITV' on the Carlton idents. As the ITV1 idents began to be used on their own more and more, and Carlton and Granada owned all the franchises in England and Wales, Carlton and Granada decided to axe regional branding, and replace it with ...
- 1 January 1982; 41 years ago
- ITV1
- Region of television network
- United Kingdom
Jan 27, 2024 · Crystal ITV: On a yellow background there is the ITV logo of the time rotating on the Central logo, in which the ITV logo turns out to be an illusion. Sparkle: On a black background is the ITV logo zooming across a light, which turns the logo into the Central logo.
The logo was the centre of a whole branding package; there was a national logo and regional logos for all of the ITV franchises. Each franchise had a distinctive portion of their logo included into the V of the ITV logo.
