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  1. It didn’t change until the 1950s when some big advertising campaigns pushed pink as a feminine color exclusively for girls. There is a double bind that exists with what we call the “blue ...

  2. In the US most have found that babies and toddlers, whether male or female, are attracted to primary colours such as red and blue. Pink doesn’t feature high on the list, although it is more ...

    • What Is Gender?
    • Toys and Childhood
    • But Are We Sure Gender Isn’T Biological?
    • School Life and Gender
    • Gender Neutrality

    You might think this seems a relatively simple question to answer. Still, there are a plethora of definitions used for gender among sociologists. Firstly, let’s quickly differentiate between sex and gender, as these ideas are commonly used interchangeably, which is not correct. Sex refers to a set of biological attributes in humans and animals. Gen...

    When looking at history, there was an evident dissimilarity in childhood when comparing boys and girls. Think back to my post on the Sociology of Shopping and how we buy items based on our position within society. I want to highlight a couple of Sears advert from the 1920s. The above advert represents a toy broom-and-mop set targeted at little girl...

    Many psychologists have argued that boys and girls gravitate towards gender-stereotyped toys naturally. Some research has shown differences in preferences for stereotyped masculine and feminine toys, even among young nonhuman primates. When studying the biology of toy preference, children who are exposed to high levels of adrenal androgens, such as...

    Besides toys, school life is considered another part of childhood that helps create the visible gender split. Emma Renold describes primary schools as critical cultural arenas to produce and reproduce sexuality and sexual identities. As Lia Karstenstates, “playgrounds are the first arenas in which girls and boys learn to negotiate their behaviour i...

    Although there is an abundance of research that signifies the constructions of gender shape the multiple different childhood areas, there is an increasing amount of support for childhood gender neutrality. Several successful campaigns fight to reduce the practical use of gender in toy stores. For instance, the “Let Toys Be Toys” campaign advocated ...

  3. Jun 25, 2018 · Blue was meant to go with blue eyes and/or blonde hair, and pink for brown eyes and/or brown hair. Then, blue was actually the color that was assigned to girls, because it was seen as a dainty color, and pink was seen as a stronger color, so it was assigned to boys. Okay, that actually sort of makes sense. But how then did pink become a color ...

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  5. Jun 29, 2017 · The use of pink and blue in relation to gender is more than a sociological curiosity. Some researchers have suggested that sex-differentiated color preferences may have a biological basis and reflect evolved predispositions in addition to social learning (Hurlbert & Ling, 2007); the PBR has been used to dismiss evolutionary speculations on this topic as baseless “just so stories” (e.g ...

    • Marco Del Giudice
    • marcodg@unm.edu
    • 2017
  6. Aug 1, 2012 · The reason is that pink being a more decided and stronger color, is more suitable for the boy; while blue, which is more delicate and dainty is prettier for the girl." But this attempt at ...

  7. Apr 15, 2020 · In Study 1, we develop and validate a new measure of gender essentialism, using item response theory to enhance the measure’s psychometric properties (Hambleton et al. 1991). Study 2 is intended to identify personal, relational, and epistemic correlates of gender essentialism in order to establish its role in a person’s larger theory of mind.

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