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- Emma by Marigold is an email marketing solution. Its key features include mobile-ready design templates, email automation, audience segmentation, and dynamic content. The software includes integration with third-party CRM solutions, ecommerce platforms, and social networks.
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Email Marketing Features | Emma. Email marketing’s smartest toolset. Connect your data, build your audience, and do your most successful marketing ever. Get started. Built for Teams. Analytics. Email Editor. Automation. Segmentation. Brand Control. User Permission. Forms. Integration. What’s New. Built for teams.
- Email Templates
Email marketing templates make it easy to send personalized...
- Email Editor
Our email marketing template gallery features hundreds of...
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Our list segmentation tools make it easy to define the best...
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Emma’s precise, insightful reporting helps you learn about...
- Compare Emails
Easily compare the results of multiple mailings in one handy...
- Landing Pages
We know the time and effort required to work with a separate...
- Subject Line Split Testing
A great subject line is the difference between email...
- Multi-user Accounts
To make your email marketing truly collaborative, you can...
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Our tiered account structure and world-class feature set...
- Email Signup Forms
Grow your email list faster Having an engaged audience is...
- Email Templates
- Send out regular FAQ emails. Not everyone who signs up for your emails will be ready to buy a home right away. Many of them may even be a year or more away from finally beginning their formal search for the perfect home, so it's important to send content that's relevant to buyers on all.
- Drive traffic to a landing page. One of the biggest real estate email marketing mistakes you can make is to drive traffic to your agency’s homepage or “Contact Us” page.
- Give plenty of attention to neighborhoods, too. Your real estate email marketing strategy shouldn’t just focus on individual homes. Instead, make regular space for emails that will introduce potential buyers to neighborhoods, too.
- Create ongoing content for homeowners. Once a prospect turns into an actual client and then a homeowner, you may think that’s the end of your real estate email marketing campaign.
Contact us for a custom quote >. Compare plans. Design and optimize targeted email marketing campaigns. Emma's digital marketing platform drives results with personalization, segmentation and automation.
- Emily Robin
- ActiveCampaign – The Most Advanced Features. With plans starting at $15 per month for 500 contacts ($9 per month if paid annually), ActiveCampaign is a bit pricier than other services – but it’s my top pick for email marketing because it knocks every feature out of the park (don’t take my word for it, read, and watch, my colleague’s ActiveCampaign review).
- GetResponse – Great Value for What You Get. GetResponse is generously priced for the number of contacts on its plans, with its Basic plan starting at $0 per month for up to 1,000 contacts (there’s also a free plan for up to 500 contacts).
- Benchmark – The Best Service for Beginners and A Great Free Plan. While Benchmark lacks the standout features offered by the likes of ActiveCampaign and GetResponse it’s one of the easiest services to pick up (just read up on our Benchmark review).
- Sendinblue – Solid Automation with SMS Marketing. Sendinblue is primarily suited to smaller businesses, so real estate agents with shorter mailing lists will benefit most from this service.
- Why Email Marketing Is Essential For Your Real Estate Business
- 7 Steps to Create Your Real Estate Email Marketing System
- Top Email Marketing Tools For Real Estate Agents
- Email Best Practices & Compliance
- Bringing It All Together
If you’re not using email marketing to connect with your leads, stay in touch with your sphere of influence, and nurture those precious new leads you worked so hard to generate, you’re missing a massive opportunity. Email marketing for Realtors is like the secret weapon of real estate marketing materials—it’s personal, cost-effective, and, best of ...
Now that we’ve covered the fundamentals of real estate email marketing, let’s dive into the practical steps you can take to create a comprehensive and effective email marketing system for your business.
As a real estate agent, having the right email marketing tools can make a huge difference in your ability to connect with leads, nurture relationships, and ultimately close more deals. Many tools offer free trials, so take advantage of these to test different platforms and find the one that best fits your needs and budget. When choosing an email ma...
To maximize the success of your email marketing for real estate, follow these best practices and legal requirements: 1. Mobile-friendly and accessible:Use responsive design templates to ensure your emails look great on any device. 2. Anti-spam laws and regulations: Adhere to laws like CAN-SPAM and GDPR, which require accurate sender information, cl...
Email marketing helped me build my entire real estate business from nothing when I first started six years ago. I can’t think of a more cost-effective way to build any business. I love it! It may seem like a lot to understand, but hopefully, this complete guide will help shed some light on the technical parts and get you started using email marketi...
In fact, 63% of email marketing campaigns in the real estate industry received positive engagement. Let’s take a look at the varieties of email marketing techniques real estate agents can use to convert leads, nurture prospects, and earn continued business from former clients. 1. Start with an actionable welcome.
10 Creative email marketing tactics for real estate professionals - Email Marketing Software That Works For You | Emma Email Marketing & Automation. Home » Featured Content » 10 Creative email marketing tactics for real estate professionals. 10 Creative email marketing tactics for real estate professionals. Sean Clancy.
