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Instagram is a hugely popular photo- and video-sharing social media platform with 2 billion monthly users worldwide, according to Statista. Users can do the following: Create photo or video posts Make Instagram Stories that live on your profile for 24 hours Create Instagram Reels, which are 15-, 30- or 60-second short-form videos (similar to ...
Mar 21, 2024 · Save time managing Instagram for business using Hootsuite. From a single dashboard, you can schedule and publish posts, carousels, Stories, Reels, and ads directly to Instagram — and engage your audience, measure performance, and handle all your other social media profiles.
Instagram allows you to create Single Image or Video Ads, Carousel Ads, and Story Ads. To maximize ad delivery, Facebook recommends using images that are 1,200 x 628 for news feed ads and 1,080 x 1920 for story ads.
Apr 15, 2022 · Here’s our list of Instagram best practices to boost engagement, publish meaningful content and create a cohesive brand image this year. Here are our top do’s and don’ts for Instagram in 2022.
- Internet users spend more time on Instagram than on any other network besides Facebook. According to research by comScore, US internet users spend approximately 12 billion minutes on Instagram each month.
- It’s still early enough to establish a presence and dominate your niche. Getting noticed on Facebook can be a challenge for small businesses. With so many businesses using the platform, it can be difficult to get found via on-site search and to differentiate themselves from the competition.
- Instagram gives you the unique ability to augment your brand with visual content. Visual content gives you the unique opportunity to decide how you want to showcase your brand.
- Instagram drives sales with high average orders. According to Shopify, Instagram referrals result in an average order value of $65; this is second only to Polyvore’s $66.75.
Nov 2, 2023 · 10 minutes. Some of the most successful brands today use Instagram for business. They have a solid Instagram marketing strategy to reach new audiences and engage with existing customers. They create engaging content regularly, run ad campaigns and sometimes partner with influencers.
Mar 15, 2022 · To succeed on Instagram, it's essential you create valuable content that attracts an audience and encourages them to engage with your business. Consider how you can delight your customers while staying true to your brand. You don't need to just post images of your product to spread brand awareness and increase sales.
