Search results
Jan 29, 2017 · Combined with a digital re-editing of the Declaration of Independence and a call for young pioneers to create a new portrait of America online, the Go Forth campaign infused new energy into an authentic and beloved brand that had been somewhat quiet for too long.
Levi's - OPioneers! (Go Forth) Commercial. The second Whitman ad in Levi’s “Go Forth” campaign, also from W+K, was directed by M Blash. These ads, especially the first, have received probably more critical attention than any other videopoems to date.
https://buddingcreative.com/ 👈 This is one of a series of ads for Levis within their 'Go Forth' campaign. They are all a series of manifestos and inspiring ...
Directed by M Blash for Wieden+Kennedy (the beautiful people behind Nike’s best ads_ this Levi’s ad O Pioneers! thrusts Walt Whitman’s poetry from Leaves of Grass into the public consciousness:
This Levi's ad, currently running around the country, wants you to buy $238 jeans and features a recording of Walt Whitman reciting his own poem, Pioneers! O Pioneers! You remember the one: "Pioneers! O Pioneers! COME, my tan-faced children, Follow well in order, get your weapons ready; Have you your pistols? have you your sharp edged axes?
Associate Produced the iconic Levi's campaign that launched 'Go Forth'. Inspired by Walt Whitman's legendary poem, Pioneers! O Pioneers!, this spots is set to Whitman's original poem and voice.
People also ask
Why did Walt Whitman create a 'Pioneers O Pioneers' campaign?
What is Levi's go forth?
How did outdoor and printed material evoke the spirit of the new pioneer?
Jun 2, 2011 · One of the campaign's centerpieces, a minute-long video featuring a misappropriated voice-over of Walt Whitman's poem, "Pioneers! O Pioneers!" is a marvel of modern advertising. My first listening, hunched over my glowing laptop screen in my darkened living room, elicited goosebumps.
