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6 days ago · Influencers fall into certain categories based on their reach: Nano-influencers: 1,000–10,000 followers; Micro-influencers: 10,000–50,000 followers; Mid-tier influencers: 50,000–500,000 followers; Macro-influencers: 500,000–1,000,000 followers; Mega-influencers: 1,000,000+ followers
- Werner Geyser
Mar 23, 2023 · In fact, according to Later's free Creator Rates Report, for a singular Instagram Reel, influencers can charge (as a baseline fee): Nano creators (0-10K followers): $100-$200. Micro creators (10K-100K followers): $200-$1K . Mid creators (100K-500K followers): $1.5K-$5K. Macro creators (500K+ followers): $5K-$7K+
- Amanda Demeku
- Content Marketing Specialist
Aug 5, 2021 · Learn how to calculate fair Instagram influencer rates based on follower count, engagement rate, and post type. Find out the factors that affect influencer pricing and the ballpark cost of different types of posts.
Jan 2, 2024 · By Alexandra Kazakova. 12 min READ | Jan 2 2024. Table of contents. TL;DR - Influencer Rate Sheet: What Is an Influencer Rate Sheet? Average Influencer Rates by Platform. Instagram Influencer Pricing. TikTok Influencer Pricing. YouTube. Twitter. Facebook. Snapchat. What Goes into an Influencer Rate Sheet. Usage Rights. Exclusivity Clauses.
- Alexandra Kazakova
Here are some examples of how much influencer marketing can cost offhand: For a micro-influencer with around 10,000 followers, a single sponsored post can cost around $100-$500. For a mid-tier influencer with around 50,000 followers, a single sponsored post can cost around $500-$2,500.
Oct 18, 2023 · How Much Do Influencers Charge? Tagging Sponsored Posts on Instagram. Never Miss a Trend Again Join over 1 million marketers to get social news, trends, and tips right to your inbox! Email Address. What Is Influencer Marketing on Instagram?
$320 * Platform. Choose a platform. Category. Choose a category. Followers. How many followers? Calculate. * Influencers on average charge $320 for a sponsorship. Join The World's Largest Influencer Marketplace. Join over 100,000 creators and 40,000 brands collaborating every month on Collabstr. How Our Influencer Pricing Calculator Works.