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- Facebook. Headquarters: Menlo Park, CA. Launched: 2004. Monthly Active Users: 3 billion. Founders: Mark Zuckerberg, Eduardo Saverin, Andrew McCollum, Dustin Moskovitz, Chris Hughes.
- YouTube. Launched: 2005. Headquarters: San Bruno, California. Monthly Active Users: 2.5 billion. Revenue: $29.24 billion (2022). Founders: Jawed Karim, Steve Chen, Chad Hurley.
- Instagram. Headquarters: Menlo Park, CA. Launched: 2010. Monthly Active Users: 2 billion. Founders: Kevin Systrom, Mike Krieger. Revenue: Instagram-specific revenue not known.
- TikTok. Launched: 2016. Headquarters: Culver City, California. Monthly Active Users: 1.2 billion. Founders: ByteDance Ltd, Zhang Yiming, Toutiao. Revenue: Unknown.
- YouTube
- Facebook Messenger
- Tiktok
- Sina Weibo
- Qzone
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Facebookis the largest social media platform in the world. But just because more than 90% of its daily active social media users live outside North Americadoesn’t mean this social platform isn’t popular in the U.S. Seven in ten U.S. adults use Facebook, and more than half of Americans check multiple times daily, sharing posts composed of text, phot...
When it comes to social networking sites, YouTube dominates video content sharing. This massive video-sharing platform lets users post, comment on, and upvote or downvote music videos, TV shows, vlogs, educational content, live streams, movie trailers, and more. YouTube users can also subscribe to other users’ social media channels and add videos t...
In a crowded messaging app market (QQ, Telegram, Snapchat, etc.) WhatsAppstands as the most popular, with more monthly active social media users than Facebook Messenger (both are owned by Facebook). Users can send text and voice messages or make voice and video calls for free with this mobile social media app. However, unlike the app Viber, users c...
Messenger, originally Facebook Chat, is a standalone messaging app and platform. No Facebook account is necessary to use this social networking site to communicate via text messages, voice, or video chat. More than an instant messaging app, users can also share photos, videos, stickers, and other file formats. Messenger was recently redesigned to b...
WeChat(Weixin) is one of the most popular social media sites to come out of China. Owned by Tencent, the parent company of QQ and QZone, this app does a little bit of everything. It’s a messaging, social media, and mobile payment app rolled into one, and users also play games, shop, and access government services through the social media platform. ...
Instagramis a video and photo-sharing social platform where users upload photos and short videos, often adding filters and other effects before sharing them with family and friends. It’s owned by Facebook, which provides robust marketing data for reaching your audience. Instagram is the perfect place to show off products and tell visually centered ...
TikTokis a massively popular social network coming out of China that bills itself as the “leading destination for short-form mobile video.” Users create various types of short (up to 60 seconds) looping videos to share, including comedy, talent, lip-synching, dancing, stunts, and more. Like other social networking sites, its algorithm will learn wh...
QQis another Chinese instant messaging platform. Users can participate in group chats and send texts and audio messages — comparable to Facebook Messenger. Although it’s primarily a desktop app, a lightweight and less functional mobile app is available.
Sina Weibo, simply called Weibo in China, is a microblogging social network. Similar to Twitter, you can find journalists, celebrities, and other public figures on this social networking website. In addition to publishing text-based updates (up to 2,000 characters), users can share music, videos, and images. They can also comment, follow, private m...
With QZone, a bonded service to QQ, users share photos, watch videos, listen to music, keep diaries, play online games, shop, date, and blog. Think of it as a mix of a social networking site and blogging platform. It’s similar to Facebook, and users can like, share, and comment on posts. They can also customize their profile backgrounds with access...
Find out which social media platforms are the most popular and effective for your business, brand, or blog in 2024. Compare features, audiences, and tips for Facebook, YouTube, WhatsApp, and more.
Dec 18, 2023 · Learn about the most popular social media platforms in the world, from Facebook and YouTube to TikTok and WhatsApp. Find out how to use them for your business with tips and tools from Semrush.
Find out the most popular social media platforms worldwide as of April 2024, ranked by number of monthly active users. See data on Facebook, YouTube, Instagram, WhatsApp, TikTok, WeChat and more.
- Facebook — 3.05 billion MAUs. Facebook is the largest social networking site, with over 3 billion people using it monthly, according to Statista. This means roughly 37 percent of the world’s population are Facebook users.
- WhatsApp — 2.78 billion MAUs. WhatsApp is a messaging app used by people in over 180 countries, boasting an estimated 2.78 active users, according to Statista.
- YouTube — 2.49 billion MAUs. YouTube is a video-sharing platform where users watch a billion hours of videos daily. Besides being the second largest social media app, YouTube is often called the second largest search engine after Google, its parent company.
- Instagram — 2.04 billion MAUs. As a visual social networking platform, Instagram is the place for showcasing your products or services with photos or videos.
Jul 18, 2022 · Learn about the most popular social media platforms in 2022, their features, benefits and how to use them for your business. Compare Facebook, Instagram, Twitter, TikTok, Pinterest, LinkedIn, Snapchat, YouTube, Reddit and more.
Dec 6, 2021 · This graphic shows the monthly active users of the top 28 social platforms worldwide, as of 2021. Meta, formerly Facebook, owns four of the five most widely used platforms, while Tencent and Alphabet each have two platforms in the list.
