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Jan 23, 2024 · Learn how to create effective email campaigns for different purposes, such as traffic generation, awareness, lead nurturing, and revenue generation. See real-life examples of successful email marketing strategies and get a free template to organize your own.
- Email Segmentation
30 Ways to Segment Your Email List for More Targeted Email...
- Email Marketing Campaigns
Learn more. Email has been one of the most highly used...
- Email Segmentation
- Wix. Type of email marketing: Roundups. Why it works: Roundups are newsletters that contain a list of resources, tips or other content that's useful to your subscribers.
- Yam. Type of email marketing: Welcome. Why it works: Welcome emails are automatically deployed when someone signs up for your service, subscribes to your email marketing, creates an account on your website or makes a first-time purchase.
- Beaten Path Co. Type of email marketing: Discount. Why it works: Promotions are hard for customers to resist, which is why it’s common for businesses to offer a discount in exchange for their email address.
- Bonsie. Type of email marketing: Thank you. Why it works: Saying thanks is not only polite; it can also be an effective marketing tool. Thank-you emails can help you connect or reconnect with customers.
- What Is Email Marketing?
- How to Get Started with Email Marketing: 6 Steps
- 10 Types of Email Marketing: Lifecycle Campaigns
- 6 Email Marketing Examples by Industry
- 7 Email Marketing Examples by Season
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Email marketing is a digital marketing channel in which organizations promote their products and services via email. Well, duhhh. The effectiveness of email marketing stems from the fact that you’re speaking to a captive audience. Because you’re targeting people who’ve signed up to your marketing list, you know they’re at least somewhat familiar wi...
If you wanted, you could start a (bad) paid media campaign in just a few minutes by setting a budget, writing a caption, and clicking “go”. Email marketing, on the other hand, requires rather more planning—not least because people have to actively opt-in to receive your messages. Over the years, email marketing has gone from batch-and-blast to more...
Need some real-world inspiration for your next campaign? Check out these email marketing examples from some of our favorite brands… In this section, we’ll share our favorite email marketing examples by type. Whether you’re looking forabandoned cart emailsto recover lost sales or new arrival emails to launch new products, we have you covered.
Each industry has its own unique audience. And how you talk to that audience is crucial in driving higher click-through rates. That’s why, in this section, we’ll share our favorite emails by industry, such as travel, fashion, and more.
So far, we’ve discussed the many different types of emails you can send to your audience. That’s the “what” behind email marketing. Now let’s discuss seasonality: the “when.” Fact is, there are literallytonsofecommerce holidaysto take advantage of. In this section, we’ll share our favorite emails by season to help you make more money from your emai...
Learn how to create effective email marketing campaigns with this comprehensive guide. Find out how to define your audience, set your goals, build your list, choose a provider, and see 26 examples from real brands.
- Whitney Blankenship
May 3, 2024 · Learn from the best email marketing campaigns of Netflix, Apple, Mode, Airbnb, GoPro, Patagonia and Counterprint. See how they use compelling storytelling, design, segmentation and personalization to achieve their goals.
Jan 24, 2024 · Learn more. Email has been one of the most highly used marketing channels ever since. This is because email is a flexible yet cost-effective way to reach many people relatively quickly. I can also personalize my message to target specific audiences and generate leads. Email marketing can take many different forms.
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- Infuse the personality of your business. Imagine you’re having a face-to-face conversation with a customer. What would that experience be like? Your reader should feel like you’re speaking directly to them as well.
- Make sure the subject line is true to the content of your email. There are many tips on how to write good email subject lines. The most important tip? Be clear about what the reader should expect when they open the email.
- Take advantage of the preheader text to entice the reader to open your email. The preheader text is like a second subject line. It gives you an additional chance to entice the reader to open your email.
- Keep content clear and concise. Picture, Paragraph, Call to Action. The best emails have a clear focus and are designed to encourage a single action from the reader.
Nov 29, 2022 · Learn what email marketing is, why it's important, and how to run effective campaigns. See examples of different types of email campaigns, such as welcome, newsletter, promotional, cart abandonment, and seasonal emails.
