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- TikTok has democratized music discovery and promotion, allowing emerging artists to gain exposure and established musicians to connect with fans in innovative ways. It has also influenced the nature of hit songs, with shorter, catchy tracks that stand out in brief videos becoming increasingly popular.
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TikTok has democratized music discovery and promotion, allowing emerging artists to gain exposure and established musicians to connect with fans in innovative ways. It has also influenced the nature of hit songs, with shorter, catchy tracks that stand out in brief videos becoming increasingly popular.
Mar 22, 2024 · This article discusses the dramatic shift in the music industry due to the rise of digital streaming services, highlighting TikTok Music as a key player in music discovery and community engagement.
May 2, 2023 · Influence on Music Production and Aesthetics. The TikTok-driven demand for catchy, easily adaptable music has also had an impact on music production and aesthetics.
Apr 27, 2021 · 6 min read. TikTok’s growing influence on the music industry is undeniable. It’s given music enthusiasts a voice and democratized the business. The platform’s responsible for uncovering hidden demand for sea shanties – centuries-old songs traditionally sung by sailors.
In Switzerland, as elsewhere, TikTok has had a profound influence on the musical landscape, offering users the power to propel tracks from obscurity into the global spotlight. The year 2024 marks a turning point, with the emergence of musical trends dominated by TikTok "sounds", illustrating the power of virality in the digital world.
Aug 1, 2022 · The app has become beloved by Gen Z and millennial music fans for its unique ability to expose us to new artists and grow musicians' platforms in a way that feels both authentic and trendy — or,...
Feb 21, 2021 · Instead, TikTok is now considered by many to be a major player in music, with the power to reinvent the path to stardom and upset the long-held power imbalance between artists and executives.
