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  1. Mar 15, 2021 · Product mismatch. Some fraudsters get lazy, Khalifah says. "A favorite trick of Amazon sellers is to use a product listing with tons of good reviews for an entirely different product," he says. "A lipstick with 300 reviews and an average 4.5 star will be switched with a pair of cheap Bluetooth headphones."

    • Michael Tedder
  2. May 29, 2018 · The mismatch between the product and the review may appear random, perhaps a glitch, but it’s a deliberate tactic Amazon sellers use to accumulate reviews. They take an existing product page, then update the photo and description to show an entirely different product.

    • Nicole Nguyen
    • Buzzfeed News Reporter
  3. Apr 21, 2024 · Amazon has strict policies around reviews to combat fraud and maintain trust, like banning incentivized reviews. The Early Reviewer Program and Vine Voices initiative help generate credible reviews for products.

  4. Mar 4, 2024 · Its most notable actions include the banning of incentivized reviews, the introduction of Verified Purchase reviews, and drawing up extensive policies on everything sellers can and can’t do. Amazon are being tougher than ever on what’s allowed, and will take harsh action on rule-breakers.

  5. Jun 27, 2024 · The trouble is that many Amazon reviews are fake. Unscrupulous or desperate sellers pay for glowing reviews, and some offer gift cards or free products in exchange for five-star ratings ...

  6. Aug 27, 2019 · Why Do Your Reviews Disappear? Obviously, that’s because Amazon thinks that the review does not comply with its rules, guidelines, and policies. But there are several reasons for it and we have rounded out the six most common reasons. Let us discuss each of them in detail: Reason #1: Amazon Community Guidelines Violations

  7. Oct 12, 2022 · Reviews can be wildly helpful if you're trying to find a good deal or get the best product for your money. But you can't always trust them, which makes Prime Day stressful. Fake or misleading reviews are not a new issue for the site, and here's why you still can't trust Amazon reviews.

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