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3 days ago · Facebook’s reign might be long-standing, but Instagram, with over 2.4 billion monthly active users, is the king of visual storytelling. It’s a platform that showcases vibrant photos and captivating videos. Instagram hosts a community hungry for engaging content and is a great place to market your business or nonprofit.
4 days ago · 10. Run an Instagram contest or giveaway. One effective Instagram marketing strategy is running a contest or giveaway. These types of campaigns incentivize engagement and sharing, giving your brand more reach and brand awareness for a low cost (the value of the prize).
- Dayna Winter
2 days ago · Why Should Instagram Video Marketing Work for eCommerce Businesses? Your audience scrolls through hundreds of pieces of content in a day, and they’re also bombarded with messaging and content from different brands and creators. The best way to capture their attention is through video. Static content simply cannot compete. Instagram Business
20 hours ago · 1. Setting Up a Business Account. Optimizing your Instagram profile is the first step towards building a robust presence. You have two options: convert your existing account into a business profile or create a new one. By opting for a business profile, you gain immediate access to valuable features, such as analytics, which provides insights ...
4 days ago · To maximize your impact on Instagram and reach the widest audience, keep these tips in mind. 1. Diversify your content. Populate your feed with a mix of content types including photos, carousels ...
4 days ago · Instagram’s algorithm is a series of formulas and signals that allow the network to collect user information and organize what content appears in their feeds. Based on the user’s interests, behaviors, and past interactions, the algorithm shows content they are most likely to engage with.
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4 days ago · In 2020, social commerce surged by 38.9%, and despite numbers slowing down slightly throughout 2021, research suggests consumers will be shopping via social media for the foreseeable future. In fact, social commerce sales are expected to amount to $36.62 billion by the end of 2021.
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