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Jonathan Ross GILBERT, Assistant Professor of Marketing | Cited by 41 | of Virginia Commonwealth University, Virginia (VCU) | Read 12 publications | Contact Jonathan Ross GILBERT.
Jonathan Ross Gilbert is PhD Candidate in Marketing at the College of Business, University of Rhode Island. His primary research areas are digital marketing and the impact of social media on consumer and human well-being, industrial consumerism in global markets, service operations, customer experience analytics, and interactive storytelling.
This pioneering perspective characterizes Jonathan Gilbert, Chief Executive Officer, and Director of Scythian Biosciences, a bio-tech company involved in cannabinoid based drug development focused on the treatment of concussions. The company has locations in New York and Toronto. Gilbert also serves on the Board of Directors of...
- January 1, 1
- 3 min
- Plainview, New York, USA
Jan 28, 2021 · Jonathan Ross Gilbert is PhD Candidate in Marketing at the College of Business, University of Rhode Island. His primary research areas are digital marketing and the impact of social media on consumer and human well-being, salesperson and buyer behavior in global B2B markets, customer experience analytics, and interactive storytelling.
- Jonathan Ross Gilbert, Marla B. Royne Stafford, Daniel A. Sheinin, Kathrynn Pounders
- 2021
Nov 1, 2022 · Jonathan Ross Gilbert a. , Michael T. Krush b. , Kevin J. Trainor c. , Heidi A. Wayment d. Show more. Add to Mendeley. https://doi.org/10.1016/j.jbusres.2022.06.003 Get rights and content. Abstract. There is consistent empirical support for the benefits of using adaptive selling behaviors with customers.
Feb 22, 2023 · Issue 2. 75. Views. 0. CrossRef citations to date. 0. Altmetric. Articles. CHOOSE-YOUR-OWN ADVENTURE IN MARKETING EDUCATION: EMPOWERING STUDENTS TO INCREASE ENGAGEMENT AND RIGOR THROUGH MASS CUSTOMIZATION. Jonathan Ross Gilbert. & Mario Gonzalez-Fuentes. Pages 163-169 | Published online: 22 Feb 2023. Cite this article.
Jonathan Ross Gilbert (PhD, University of Rhode Island) is an assistant professor of marketing, W. A. Franke College of Business. Northern Arizona University.
