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  1. Apr 21, 2023 · In 2014, the e.l.f. Co-founder Joseph Shamah, along with Broba, sold the majority of the stake in e.l.f. Cosmetics to TPG Growth. TPG Growth is one of the fastest-growing private equity strategies in the market, and with them owing the majority of shares, Shamah took his final exit 18 months later.

  2. View Joseph Shamahs profile on LinkedIn, a professional community of 1 billion members. Experience: Fit For Life LLC · Location: Brooklyn · 500+ connections on LinkedIn.

    • 500+
    • Fit For Life LLC
    • 873
    • Brooklyn, New York, United States
  3. e.l.f. (short for EyesLipsFace) Cosmetics was founded by Joseph Shamah and Scott Vincent Borba in June 2004, with the assistance of Shamah's father, Alan. The duo originally met at a party in 2002; Shamah was a 23-year-old New York University business student.

  4. Joseph Shamah is the Co-Founder / CEO at Fit For Life. Shamah was a 23-year-old New York University business student. Borba was a 31-year-old Los Angeles beauty-industry veteran, responsible for previously launching brands such as Hard Candy cosmetics.

    • Male
    • Fit For Life
    • Brooklyn, New York
  5. Oct 24, 2016 · Learn how e.l.f. Cosmetics, founded by Joseph Shamah in 2004, became a digital beauty giant with online and retail distribution, cruelty-free products and celebrity collaborations. See the milestones of the brand's growth from its inception to its IPO in 2016.

  6. Oct 5, 2023 · e.l.f. (short for eyes, lip, face) Cosmetics was founded in 2004 by Joseph Shamah and Scott Vincent Borba and has been led by CEO Tarang P. Amin since 2014. ‍ In 2019, they made the strategic move to shut all physical stores, focusing on enhancing the online customer experience as part of their digital transformation plan. ‍

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  8. Oct 27, 2021 · E.l.f. Cosmetics — which stands for eye, lip and face — was founded by father-son entrepreneurs Alan and Joseph Shamah (with help from Scott Vincent Borba) in California in 2004, before being...

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