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Bruce Prichard (born March 7, 1963) is an American professional wrestling executive, booker, and producer and a former manager, commentator, and occasional professional wrestler who works for WWE as Executive Director - CWT. In addition to his corporate roles with WWE, Prichard has also appeared as an on-screen character under the ring name Brother Love. As Brother Love, Prichard was the original manager of The Undertaker, and hosted a talk show segment, The Brother Love Show. Wikipedia