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  1. Ben Feldman (September 7, 1912 – November 7, 1993) was an American businessman and one of the most prolific salespeople in history. As early as 1979, Feldman had sold more life insurance than anyone in history. He sold life insurance policies with a total face value of about $1.5-billion for New York Life from 1942 to his death in 1993. He ...

  2. Nov 10, 1993 · Ben Feldman, whom industry experts called the greatest life-insurance salesman of all time, died on Sunday in West Penn Hospital in Pittsburgh. He was 81 and lived in East Liverpool, Ohio....

  3. Dec 12, 1993 · Feldman sold life insurance policies with a face value of about $1.5 billion--a third of it after he turned 65--and transformed his industry. He told insurance agents they could sell more,...

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  5. A legend among his colleagues, Ben Feldman is probably the greatest life‐insurance salesman of all time. He has sold more than $858 million worth of life insurance, and almost all of that in...

    • Kenneth J. Smith
    • Stop Selling Insurance. That’s right, I said stop selling insurance. Start selling what insurance does. What does it do? It solves problems. For example, no one wants to buy disability insurance.
    • Simplify Your Presentation. Feldman believed sales concepts needed to be simple. When something is simple, it’s easier to sell. He kept it simple so both he and his prospect understood.
    • Cash Value Life Insurance. I remember hearing Feldman discuss how he handled the objection, buy term and invest the difference. His response was: The problem is permanent.
    • Making Calls. There are lots of people in home offices who would like to eliminate agents and deal directly with the consumer. However, there is only a small segment of consumers who will take the initiative to purchase life insurance.
  6. Jan 1, 1980 · Ben Feldman perfected a series of techniques for selling life insurance that earned him a place in the Guinness Book of World Records as the most outstanding salesman in history. Drawing on these foolproof techniques, this book offers a step-by-step action plan leading to sales success.

    • Andrew H Thomson
  7. Mar 26, 2022 · The late Ben Feldman was arguably the greatest life insurance salesman ever. During his 50 year career, Feldman created wealth for his clients while protecting their families and businesses. He was the first individual to sell one billion of insurance.

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