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The aircraft liveries and country, logo and airlines are used to provide a distinctive branding for corporates to support commercial gains. Often, symbols of national identity are also integrated to get accepted in an international market. Liveries and logos are listed alphabetically by type of symbolism.
- Qatar Airways. Designed in 2006, the logo of Qatar Airways features a burgundy oryx on a grey background. Oryx is the national animal of Qatar, and its color in the logo matches the color of Qatar’s flag.
- Lufthansa. The original logo of Lufthansa airlines that was adopted back in 1954 was redesigned in 2018. The new logo, although it looks identical to the old one, has been reworked to give it a new, modern quality to sharpen their impact on the industry.
- EgyptAir. EgyptAir’s logo is inspired by the ancient Egyptian mythology, from which it draws the image of Horus, or rather his head. Usually depicted as a man’s body with a falcon’s head, Horus was known as the god of sun, or “Sky god”, so it makes sense that he’s part of an airline logo.
- Japan Airlines. The logo of Japan Airlines (JAL) was designed in 1958 by Jerry Huff. Called “tsurumaru” (“crane circle”), the logo represents a Japanese crane with extended wings.
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- Emirates. Dubai-based airline Emirates released its first set of commercials in the 1990s with the slogan So be good to yourself, Fly Emirates. Its current logo is a subtle revision of the original, which was designed by Negus & Negus Associates in 1985.
- Singapore Airlines. The logo of Singapore Airlines is a silver kris bird. It has remained unchanged since the airlines’ inception. However, the stripes and logotype did undergo a minor tweak in 1987.
- Qatar Airways. As the name suggests, it is the state-owned flag carrier of Qatar. Its current logo consists of a burgundy oryx (the national animal of Qatar) cleverly presented on grey background.
- Lufthansa. The largest German airline, Lufthansa began its commercial operation in 1955. Since then, the airline has changed its logo several times. What hasn’t changed in the logo is ‘flying crane’.
May 22, 2024 · The aircraft liveries and country, logo and airlines are used to provide a distinctive branding for corporates to support commercial gains. Often, symbols of national identity are also integrated to get accepted in an international market. Liveries and logos are listed alphabetically by type of symb.
18 min read by Stephen Peate. If you’ve ever sat in an airport, gazing out at the planes on the tarmac, you may have noticed how amazing airline logos can actually be. Designed to excite, inspire, and engage customers, airline company logos are fantastic at making an emotional connection with their audience.
Aug 25, 2022 · Whenever you board a plane, do you check the logo on the tail and ask yourself: who designed it and what’s the story behind it? You probably haven’t noticed this, but the logos of different airlines have a lot of similarities when it comes to design. Some often use colors from their country or incorporate their country’s symbol.
