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Ross Greenburg (born c. 1955) was president of HBO Sports from 2000 to 2011. He was an executive producer for HBO Sports in 1985. During his tenure he won 51 Sports Emmys and 8 Peabody Awards. He succeeded Seth Abraham as president.
- Die-Hard Sports Fan — with A Sentimental Streak
- Growing Up at ABC Sports
- Catching on at A Fledgling HBO
- The Golden Age of HBO Sports Documentaries
- Getting ‘Real’ with Sports Journalism
- Birthing A Genre of Sports Reality TV
- Sports Stories Go Hollywood
- Embarking on A New Journey
- Far from Finished
Greenburg grew up in Scarsdale, NY, constantly playing sports and watching as many games on television as he could. He attended Jets games with his father (at 13, Greenburg was on hand for Joe Namath’s legendary performance in Super Bowl III) and played football through high school. Meanwhile, his mother instilled a unique sense of humanity in him....
He attended Brown University but never strayed far from sports production, working as an assistant writer for the sports news director at WPRI-TV Providence. Following his junior year, he and Kyle spent the summer traversing the Northeast working as PAs on a variety of ABC Sports productions — including Monday Night Baseball, preseason Monday Night...
Greenburg had known of HBO, which carried Knicks and Rangers games from Madison Square Garden beginning in the early ’70s, but it was still a fledgling premium cable network in a world where cable was far from ubiquitous. Nonetheless, Greenburg saw an opportunity to break into sports television and submitted his résumé. “At that time,” he says, “th...
In 1985, Greenburg became VP/executive producer and, five years later, was elevated to SVP/EP. During this period, he began to imprint his own vision on HBO Sports, a vision that greatly resembled another Sports Broadcasting Hall of Famer. “Years later,” he says, “I told Roone Arledge, ‘All I did was take your [ABC Sports] philosophy and change the...
In the mid ’90s, Greenburg and his team began toying with the idea of a “hard news” program dedicated to sports. The concept was simple: a one-hour sports magazine show modeled loosely on CBS News’ 60 Minutes. He assembled a murder’s row of talent that could take sports broadcast journalism to the next echelon, and thus Real Sports With Bryant Gumb...
In 2000, Greenburg was named president of HBO Sports, and one of his first major programming moves proved to be one of the most important in the network’s history. With HBO’s documentary factory churning out gold, he set his sights on bringing that same elite storytelling to the burgeoning genre of reality TV. “We were looking to get into reality b...
While creating a sports-documentary dynasty, lifting sports journalism to new heights, and booking blockbuster fights, Greenburg somehow found time to serve as executive producer on multiple feature films at HBO — most notably 61*, which chronicled Roger Maris and Mickey Mantle’s race to break Babe Ruth’s single-season home-run record. “I had attem...
By 2010, HBO Sports was hitting its stride in original programming, but Greenburg says the never-ending grind of negotiating with boxing promoters for the next big fight was starting to wear on him. “Going to the front lines with some very tough people on a daily basis began to take up more and more of my time and took me away from some of the othe...
Today, Greenburg operates RGP out of his office in Rye, NY, and resides in Greenwich, CT, with his wife of 38 years, Michele, whom he calls “my rock and the person who has most shaped who I am today. She has been with me every step of the way and has always given me reality checks. She hasn’t just provided support; she also has a great journalistic...
Sep 10, 2021 · Iconic Director, Producer and Sports Executive Ross Greenburg puts his Tasteful and Inspirational Touch to the HBO Max Documentary "Extra Innings from 9/11: 20 Years Later" | WBGO.
- Doug Doyle
ESPN. Ross Greenburg, who as president of HBO Sports was regarded as the most powerful person in the boxing business, resigned from the network under pressure Sunday despite having several...
- Dan Rafael
Oct 23, 2023 · 10.23.2023. Ross Greenburg Productions. Ross Greenburg (founder) getty images. By the time Ross Greenburg arrived at HBO at age 23 in 1978, he’d already adopted a storytelling mentality thanks to his time at Roone Arledge’s ABC Sports, which produced Olympic athlete profiles around its broadcasts of the Games.
Nov 8, 2022 · The Oral History of the First Season of ‘Hard Knocks’ - The Ringer. One of HBO’s strokes of genius is how it combined the worlds of reality TV and professional football. But it might not have...
In 2011, Ross Greenburg created Ross Greenburg Productions after a 33-year career at HBO. He served as Vice President and Executive Producer of HBO Sports from 1985-1990, Senior Vice...
