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What colors should Colgate University use?
What typeface does Colgate University use?
What color should a Colgate illustration be?
What color palette should Colgate use?
Color Palette. Imagery. Typography. The official typeface of Colgate University is Messina. There are two primary categories in the Messina family: Messina Serif and Messina Sans. The typeface was designed by Luzi Gantenbein in 2015.
- C Mark
- One-Line Wordmark
- Two-Line Wordmark
- Alternate Wordmark
- Lockup
- Alternate Lockup
- Department Lockups
The C mark is a key element in the Colgate Identity. As such, it must be used consistently and appropriately. The C mark should be displayed prominently and clearly to maximize its impact. It is important to both display the mark with a clear space area around all four sides and adhere to the recommended color combinations in order to maintain cons...
The “Colgate University” wordmark comes in two configurations: one-line and two-line. The one-line configuration is the preferred way of displaying our name. The wordmark has been set with particular letter spacing and should not be recreated by simply typing it out. When used as a mark, the official vector artwork should be used. All versions of t...
The two-line wordmark configuration should be used when horizontal space is limited and the one-line variation is not legible.
In special cases, the wordmark can be reduced down to “Colgate” only, especially when communicating to an internal audience. This wordmark can be used on merchandise, signage, and promotional applications.
It is always preferred that the C mark and wordmark appear on materials separately. If you choose to use them together, the lockup should be used. A lockup is the intentional arrangement of a mark and its accompanying elements. It is a fixed relationship that should not change. In this case, the lockup refers to the pairing of the wordmark and C ma...
In special cases, the lockup can be reduced down to “Colgate” alone, especially when communicating to an internal audience. This lockup can be used on merchandise, signage, and promotional applications.
Lockups for different Colgate departments, programs, offices, and other entities are determined by the proportions of the wordmark. A second line of text can be inserted with a capheight equal to 60% the capheight of the wordmark. It should always be written in title-case and set in Messina Sans Book. This configuration applies to additional lines ...
The Colgate University colors are Maroon, Gray and White. The nickname of the athletics team is the Raiders. The color codes: RGB, CYMK for print, Hex for web and the Pantone colors can be seen below.
The Colgate University primary colors are maroon, white, gray and black. Use these Raiders color values if you need their colors for any of your digital or print projects.
Colgate maroon is the primary color of the Supporting Identities. Maple red, night black, shadow gray, and winter gray are secondary colors, and should always be paired with maroon. All formal communication materials should, whenever possible, use these colors.
Colgate University is a private liberal arts college in Hamilton, New York.The college was founded in 1819 as the Baptist Education Society of the State of New York and operated under that name until 1823, when it was renamed Hamilton Theological and Literary Institution, often called Hamilton College (1823–1846), then Madison College (1846–1890), and its present name since 1890.
Colgate Maroon #821019 Web Palette Color Used The website uses some, but not all of the colors outlined on pp. 22-25 of the Colgate University Identity Guidelines. accessbility Refer to pp. 26-27 of the Colgate University Identity Guidelines for color combinations that maintain AA compliance and brand integrity. SECoNDaRY CoLoRS TERTIaRY CoL oRS
