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  1. Volume. 24. Issue. 5. On March 18, 1947, at 2:15 A.M. , William Crapo Durant, founder of General Motors and Chevrolet and the “leading bull” in the great stock-market boom and crash of the late 1920’s, died at his New York City apartment with his wife and nurse in attendance. His last fortune had evaporated in the Depression of the 1930 ...

  2. Jan 12, 2013 · On September 16, 1908, Durant incorporated General Motors of New Jersey (GM) with a capital investment of $2,000. Within 12 days the company issued stocks that generated over $12,000,000 in cash. General Motors then purchased Buick with stock. Six weeks later, GM acquired the Olds Corporation of Lansing, Michigan.

    • Early Years = Early Successes
    • Big Dreams = Big Risks
    • Facing The End
    • Durant The Dealmaker Or Durant The Dreamer?

    William Crapo Durant was born on December 8, 1861, in Boston, Massachusetts, to William and Rebecca Durant. His mother came from a wealthy French family from Massachusetts, but Durant spent what historians call a “turbulent” childhood in Flint, Michigan. By the time he reached high school, he had little interest in his studies and eventually droppe...

    Buick’s success made it the foundation of Durant’s future vision, especially since he signed a 15-year contract with Canadian automobile manufacturer Samuel McLaughlin that guaranteed Buick’s success for the next decade. Durant hoped to merge Buick with Ford, Maxwell-Briscoe, and Oldsmobile, which meant every company had to agree to the terms. Howe...

    Durant’s growing financial struggle left him no other choice but to make a deal to resign from his position with GM in 1920 to satisfy his debts. With Durant finally back in the clear, he didn’t waste any time and established Durant Motors in 1921. But unfortunately, his timing was terrible, and the Great Depression ended Durant’s automotive dreams...

    Durant’s success in establishing General Motors isn’t questioned. GM proudly stands as one of America’s “Big Three” automakers, with brands like GMC, Chevy, Buick, and Cadillacin its fleet. In this regard, Durant brought his vision to life. He created an automotive conglomerate held up by best-selling nameplates. Even more impressive is that his ap...

  3. Sep 3, 2015 · A little over two years after purchasing the original Durant-Dort Factory One, GM has announced its intention to turn the 130-plus year-old building into a research and archive center. GM archives are currently housed at the Flint-based Kettering University, which was part of GM from its founding in 1919 until the early 1980s.

    • Terry Shea
  4. William Crapo Durant (December 8, 1861 – March 18, 1947) was a leading pioneer of the United States automobile industry, founder of General Motors and co-founder of Chevrolet. He created a system in which a company held multiple marques – each seemingly independent, with different automobile lines – bound under a unified corporate holding ...

  5. Durant Motors Automobile Club. Our Purpose: Educate the public & membership to the fascinating history of the Durant Motor Company, its wonderful automobiles, William C. Durant it’s founder, including his period with General Motors and the Durant Dort Carriage Company. Preserve the automobiles manufactured by Durant Motor Company.

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  7. Sep 16, 2023 · September 16, 1908 – The birth of General Motors. September 16, 2023. Brian Corey. Buick Motor Car company owner William C. Durant leveraged an engine supply deal with McLaughlin Motor Car Company of Canada to found General Motors on this day in 1908.

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